Brandwave

Make vs Power Automate:Which is more popular?

In September 2026, Power Automate had more branded searches than Make among workflow automation tools worldwide. Power Automate had about 752,000 branded searches, while Make had 57,900. Power Automate made up 26% of all workflow automation tool searches we track, and Make accounted for 2%. When we asked ChatGPT and Google AI Overviews about workflow automation tools, Make appeared in all five answers and Power Automate in four. Make was mentioned before Power Automate in every answer.

Among workflow automation tools worldwide in September 2026

Who do people search for more?

Power Automate, about 13 searches for every 1 for Make

Power Automate 752K searchesMake 57.9K searches

Who does AI mention more?

Make, mentioned in every answer we collected

Make in 5 of 5Power Automate in 4 of 5

Who does AI recommend more?

Make, named ahead of Power Automate in every answer

Make first in 5Power Automate never first

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Top workflow automation tools in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Make appeared in all five answers. Power Automate was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Make was listed before Power Automate in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Zapier1st
  2. Make2nd
  3. n8n3rd
  4. Power Automate4th
  5. Activepieces5th
  6. Pipedream6th
  7. Workato7th
  8. UiPath8th
  9. Integrately–
  10. Tray.io–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • n8n5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Zapier5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Make5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Power Automate4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • UiPath2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Pipedream2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Activepieces2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Workato1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Integrately0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Tray.io0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about workflow automation tools

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Make or Power Automate more popular in search?

This chart shows how often people search Google for Make and Power Automate by name. Each line represents a brand's share of searches for all ten workflow automation tools we track, month by month, from English-language searches worldwide.

Make and Power Automate among workflow automation tools worldwide, by month

Share of searches by month for Power Automate, Make. The figures are in the table below the chart.

View monthly share of searches table
Monthn8nPower AutomateZapierUiPathPipedreamMakeWorkatoActivepiecesIntegratelyTray.io
Oct 202558.2%15.7%17.5%4.2%1.5%1.1%1%0.57%0.12%0.08%
Nov 202558.1%15.7%17.5%3.4%1.9%1.5%1.3%0.46%0.12%0.07%
Dec 202556.8%15.4%17%5%2.2%1.5%1.2%0.67%0.11%0.07%
Jan 202657.9%15.5%17.3%4.1%1.9%1.5%1.2%0.46%0.09%0.07%
Feb 202651.4%20.4%18.8%3.7%2%1.7%1.3%0.5%0.1%0.07%
Mar 202653.9%18%19.8%3.2%1.7%1.5%1.2%0.53%0.09%0.06%
Apr 202651.3%20.5%18.8%3.7%2%1.7%1.3%0.61%0.08%0.06%
May 202651.1%20.3%18.8%3.6%2.4%1.9%1.1%0.49%0.08%0.05%
Jun 202648.6%23.5%17.8%3.4%2.3%2.2%1.5%0.57%0.08%0.06%
Jul 202649.1%23.5%17.8%3.4%2.3%1.8%1.3%0.57%0.08%0.06%
Aug 202644.4%25.8%19.6%3.1%2.6%2%1.4%0.95%0.1%0.05%
Sep 202644.3%26%19.6%3.8%2.1%2%1.4%0.78%0.09%0.04%

How has the Make and Power Automate comparison changed over the last 12 months?

3 findings

How did search popularity change for workflow automation tools worldwide in September 2026?

1 change

  1. Power Automate’s share of searches among workflow automation tools worldwide has gained ground for 3 months in a row, from 23.5% to 26% in September 2026.

How are branded searches counted?

6 search terms

Brandwave collects information about searches that people make online using Make’s and Power Automate’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Make

3 branded search terms

  • automation make
  • make com
  • make workflow automation

Power Automate

3 branded search terms

  • microsoft power automate
  • power automate
  • powerautomate

How the Brand Demand Index is measured

Other head-to-heads among workflow automation tools

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