Brandwave

Luxaflex vs SunSetter:Which is more popular?

In September 2026, Luxaflex had more branded searches than SunSetter among awnings brands worldwide. Luxaflex had about 33,100 branded searches, while SunSetter had 18,100. Luxaflex made up 23.2% of all awnings brand searches we track, and SunSetter accounted for 12.7%. When we asked ChatGPT and Google AI Overviews about awnings brands, SunSetter appeared in three of the four answers and Luxaflex in none.

Among awnings brands worldwide in September 2026

Who do people search for more?

Luxaflex, about 83% more searches than SunSetter

Luxaflex 33.1K searchesSunSetter 18.1K searches

Who does AI mention more?

SunSetter, mentioned in 3 of 4 answers, Luxaflex in 0

SunSetter in 3 of 4Luxaflex in 0 of 4

Who does AI recommend more?

SunSetter, the only one of the two named

SunSetter first in 3Luxaflex never named

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Top awnings brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, SunSetter was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Luxaflex did not appear in any of the four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. SunSetter1st
  2. markilux2nd
  3. KE Outdoor Design3rd
  4. Advaning4th
  5. Sunbrella5th
  6. Stratco–
  7. Luxaflex–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • SunSetter3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • markilux3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Advaning3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Sunbrella2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • KE Outdoor Design2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Stratco0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Luxaflex0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about awnings brands

4 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Luxaflex or SunSetter more popular in search?

This chart shows how often people search Google for Luxaflex and SunSetter by name. Each line represents a brand's share of searches for all seven awnings brands we track, month by month, from English-language searches worldwide.

Luxaflex and SunSetter among awnings brands worldwide, by month

Share of searches by month for Luxaflex, SunSetter. The figures are in the table below the chart.

View monthly share of searches table
MonthStratcoLuxaflexSunbrellaSunSettermarkiluxKE Outdoor DesignAdvaning
Oct 202545.6%25%16.7%7.5%3.3%1.8%0.09%
Nov 202548.3%26.5%14.5%6.5%2.9%1.3%0.06%
Dec 202551.4%23%15.4%5.6%3.1%1.4%0.08%
Jan 202650.4%22.6%15.1%6.7%3.7%1.4%0.07%
Feb 202641.9%23%18.8%10.3%4.6%1.4%0.08%
Mar 202630.7%20.6%20.6%20.6%6.1%1.3%0.09%
Apr 202629.1%15.9%23.8%23.8%5.8%1.5%0.1%
May 202626.4%14.4%26.4%26.4%5.3%1.1%0.09%
Jun 202624.1%16.1%29.5%24.1%4.8%1.3%0.13%
Jul 202625.5%17%25.5%25.5%5.1%1.3%0.11%
Aug 202631%20.7%25.3%16.9%5.1%0.9%0.11%
Sep 202634.7%23.2%23.2%12.7%4.6%1.4%0.12%

How has the Luxaflex and SunSetter comparison changed over the last 12 months?

3 findings
  • The lead changed hands 2 times in the 12 months ending September 2026: SunSetter took it in April 2026, Luxaflex took it in August 2026.
  • Across the 12 months ending September 2026, Luxaflex’s share of searches among awnings brands worldwide moved from 25% to 23.2%, and its estimated monthly branded searches moved from 40.5K to 33.1K.
  • Across the 12 months ending September 2026, SunSetter’s share of searches among awnings brands worldwide moved from 7.5% to 12.7%, and its estimated monthly branded searches moved from 12.1K to 18.1K.

How did search popularity change for awnings brands worldwide in September 2026?

2 changes
  1. In September 2026, Luxaflex overtook Sunbrella to rank 2nd among awnings brands worldwide, with 23.2% of the searches.

  2. In September 2026, SunSetter lost share of searches among awnings brands worldwide, from 16.9% to 12.7%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Luxaflex’s and SunSetter’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Luxaflex

1 branded search term

  • luxaflex

SunSetter

1 branded search term

  • sunsetter awnings

How the Brand Demand Index is measured

Other head-to-heads among awnings brands

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