Brandwave

How popular isSunSetter?

In September 2026, people searched for SunSetter by name about 18,100 times worldwide, a 49.6% increase from the previous year. These searches made up 12.7% of all global awnings brand searches, placing SunSetter fourth out of seven brands. When we asked both ChatGPT and Google AI Overviews about awnings brands, SunSetter appeared in three of the four answers and was the most recommended of the seven.

Search and AI answers in September 2026

SunSetter is the fourth most searched of 7 competitors and the most recommended in AI answers.

  1. StratcoShare of searches 34.7%Mentioned in 0 of 4 AI answersPlace in AI recommendations –
  2. LuxaflexShare of searches 23.2%Mentioned in 0 of 4 AI answersPlace in AI recommendations –
  3. SunbrellaShare of searches 23.2%Mentioned in 2 of 4 AI answersPlace in AI recommendations 5th
  4. SunSetterShare of searches 12.7%Mentioned in 3 of 4 AI answersPlace in AI recommendations 1st
  5. markiluxShare of searches 4.6%Mentioned in 3 of 4 AI answersPlace in AI recommendations 2nd

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Top awnings brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, SunSetter was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. SunSetter is the most recommended of the seven.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. SunSetter1st
  2. markilux2nd
  3. KE Outdoor Design3rd
  4. Advaning4th
  5. Sunbrella5th
  6. Stratco–
  7. Luxaflex–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • SunSetter3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • markilux3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Advaning3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Sunbrella2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • KE Outdoor Design2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Stratco0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Luxaflex0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about awnings brands

4 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Which awnings brands compete with SunSetter?

SunSetter against awnings brands worldwide, by month

Share of searches by month for Stratco, Luxaflex, Sunbrella, SunSetter, markilux. The figures are in the table below the chart.

View monthly share of searches table
MonthStratcoLuxaflexSunbrellaSunSettermarkiluxKE Outdoor DesignAdvaning
Oct 202545.6%25%16.7%7.5%3.3%1.8%0.09%
Nov 202548.3%26.5%14.5%6.5%2.9%1.3%0.06%
Dec 202551.4%23%15.4%5.6%3.1%1.4%0.08%
Jan 202650.4%22.6%15.1%6.7%3.7%1.4%0.07%
Feb 202641.9%23%18.8%10.3%4.6%1.4%0.08%
Mar 202630.7%20.6%20.6%20.6%6.1%1.3%0.09%
Apr 202629.1%15.9%23.8%23.8%5.8%1.5%0.1%
May 202626.4%14.4%26.4%26.4%5.3%1.1%0.09%
Jun 202624.1%16.1%29.5%24.1%4.8%1.3%0.13%
Jul 202625.5%17%25.5%25.5%5.1%1.3%0.11%
Aug 202631%20.7%25.3%16.9%5.1%0.9%0.11%
Sep 202634.7%23.2%23.2%12.7%4.6%1.4%0.12%
  1. 1.Stratco

    34.7%

    Held 1st. 49.5K estimated branded searches, 0% vs prior month. Share +3.8 points.

  2. 2.Luxaflex

    23.2%

    Moved from 3rd to 2nd. 33.1K estimated branded searches, 0% vs prior month. Share +2.5 points.

  3. 3.Sunbrella

    23.2%

    Moved from 2nd to 3rd. 33.1K estimated branded searches, -18.3% vs prior month. Share -2.1 points.

  4. 4.SunSetter

    12.7%

    Held 4th. 18.1K estimated branded searches, -33.2% vs prior month. Share -4.3 points.

  5. 5.markilux

    4.6%

    Held 5th. 6.6K estimated branded searches, -18.5% vs prior month. Share -0.4 points.

  6. Held 6th. 2K estimated branded searches, +38.2% vs prior month. Share +0.5 points.

  7. 7.Advaning

    0.12%

    Held 7th. 170 estimated branded searches, 0% vs prior month. Share 0 points.

Compare popularity between SunSetter and its closest rivals

Every comparison with SunSetter

6 comparisons

How has branded search demand for SunSetter changed worldwide over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for SunSetter worldwide rose from 12.1K to 18.1K.
  • Across the 12 months ending September 2026, SunSetter’s share of searches among awnings brands worldwide increased from 7.5% to 12.7%.
  • Across the 12 months ending September 2026, SunSetter’s share of searches among awnings brands worldwide peaked at 26.4% in May 2026 and was lowest at 5.6% in December 2025.

How did search popularity change for awnings brands worldwide in September 2026?

6 changes
  1. In September 2026, Luxaflex overtook Sunbrella to rank 2nd among awnings brands worldwide, with 23.2% of the searches.

  2. In September 2026, Stratco gained share of searches among awnings brands worldwide, from 31% to 34.7%.

  3. In September 2026, SunSetter lost share of searches among awnings brands worldwide, from 16.9% to 12.7%.

  4. In September 2026, Sunbrella lost share of searches among awnings brands worldwide, from 25.3% to 23.2%.

  5. Estimated monthly branded searches for markilux worldwide rose 22.2% over 12 measured months, from 5.4K to 6.6K in September 2026.

  6. Estimated monthly branded searches for Advaning worldwide rose 21.4% over 12 measured months, from 140 to 170 in September 2026.

How are SunSetter’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using SunSetter’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • sunsetter awnings

Do you work for SunSetter? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is SunSetter your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.