Brandwave

Lutec vs Philips Hue:Which is more popular by branded search?

In August 2026, Philips Hue had more branded searches than Lutec among garden light brands worldwide. Philips Hue was estimated to have 301K branded searches compared to Lutec’s 5.4K, and held a 3.8% Share of Search versus Lutec’s 0.07%. These are worldwide searches for English-language branded terms.

Share of Search among garden light brands worldwide in August 2026Which is more popular in search, Lutec or Philips Hue?
Lutec0.07%5.4K searches
vs
Philips Hue3.8%301K searches

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Which is more popular in search, Lutec or Philips Hue?

Compare the garden light brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Lutec and Philips Hue among garden light brands worldwide, by month

Share of Search by month for Philips Hue, Lutec. The figures are in the table below the chart.

View monthly share of search table
MonthGoveeRingPhilips HueLutecHardoll
Oct 202575.2%17.9%6.8%0.07%0.01%
Nov 202571%19.3%9.6%0.05%0.01%
Dec 202572.1%21.3%6.5%0.04%0.01%
Jan 202676.8%17.5%5.6%0.05%0.01%
Feb 202676.3%19.1%4.6%0.05%<0.01%
Mar 202681.1%14.8%4%0.06%<0.01%
Apr 202682.6%14%3.3%0.06%<0.01%
May 202681.4%15.3%3.3%0.06%<0.01%
Jun 202676.7%19.4%3.8%0.07%0.01%
Jul 202674.7%20.7%4.5%0.08%0.01%
Aug 202678.1%18%3.8%0.07%0.01%
Sep 2026—————

How has the Lutec and Philips Hue comparison changed over the last 12 months?

  • Philips Hue was ahead of Lutec in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Lutec’s estimated Share of Search among garden light brands worldwide held steady at 0.07%, and its estimated monthly branded searches held steady at 5.4K.
  • Across the 11 months ending August 2026, Philips Hue’s estimated Share of Search among garden light brands worldwide moved from 6.8% to 3.8%, and its estimated monthly branded searches moved from 550K to 301K.

How did search popularity change for garden light brands worldwide in August 2026?

  1. In August 2026, Philips Hue lost estimated Share of Search among garden light brands worldwide, from 4.5% to 3.8%.

How each brand is measured

Brandwave collects information about searches that people make online using Lutec’s and Philips Hue’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Lutec

1 branded search term

  • lutec

Philips Hue

1 branded search term

  • philipshue

How the Brand Demand Index is measured

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Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.