Lumar vs Oncrawl:Which is more popular by branded search?
In August 2026, Oncrawl had more branded searches than Lumar among SEO website crawlers worldwide. Oncrawl was estimated to have 1.3K branded searches compared to Lumar’s 100, and held a 1.3% Share of Search versus Lumar’s 0.1%. Worldwide · English terms: these are worldwide searches for English-language branded terms.
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Which is more popular in search, Lumar or Oncrawl?
Compare services and tools used to crawl websites and audit technical SEO. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Oncrawl, Lumar. The figures are in the table below the chart.
View monthly share of search table
| Month | Screaming Frog | Sitebulb | Oncrawl | JetOctopus | Lumar |
|---|---|---|---|---|---|
| Oct 2025 | 90.3% | 6.5% | 2.3% | 0.7% | 0.18% |
| Nov 2025 | 90.8% | 6.5% | 1.9% | 0.7% | 0.13% |
| Dec 2025 | 91.7% | 5.6% | 2% | 0.6% | 0.07% |
| Jan 2026 | 91.9% | 5.4% | 1.9% | 0.71% | 0.13% |
| Feb 2026 | 91.8% | 5.2% | 2.3% | 0.56% | 0.14% |
| Mar 2026 | 93.1% | 4.3% | 1.9% | 0.57% | 0.11% |
| Apr 2026 | 92.7% | 5% | 1.7% | 0.54% | 0.1% |
| May 2026 | 92.5% | 5.2% | 1.5% | 0.56% | 0.13% |
| Jun 2026 | 92.6% | 5.2% | 1.5% | 0.56% | 0.1% |
| Jul 2026 | 92.6% | 5.2% | 1.5% | 0.56% | 0.1% |
| Aug 2026 | 93.6% | 4.5% | 1.3% | 0.48% | 0.1% |
| Sep 2026 | — | — | — | — | — |
How has the Lumar and Oncrawl comparison changed over the last 12 months?
3 findings
- Oncrawl was ahead of Lumar in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Lumar’s estimated Share of Search among SEO website crawlers worldwide moved from 0.18% to 0.1%, and its estimated monthly branded searches moved from 190 to 100.
- Across the 11 months ending August 2026, Oncrawl’s estimated Share of Search among SEO website crawlers worldwide moved from 2.3% to 1.3%, and its estimated monthly branded searches moved from 2.4K to 1.3K.
How did search popularity change for SEO website crawlers worldwide in August 2026?
2 changes
How each brand is measured
Brandwave collects information about searches that people make online using Lumar’s and Oncrawl’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.