Brandwave

LOVO vs Murf AI:Which is more popular?

In September 2026, Murf AI had more branded searches than LOVO among text to speech tools worldwide. Murf AI had about 70,500 branded searches, while LOVO had 9,900. Murf AI made up 0.89% of all text to speech tool searches we track, and LOVO accounted for 0.12%. When we asked ChatGPT and Google AI Overviews about text to speech tools, Murf AI appeared in two of the five answers and LOVO in none.

Among text to speech tools worldwide in September 2026

Who do people search for more?

Murf AI, about 7 searches for every 1 for LOVO

Murf AI 70.5K searchesLOVO 9.9K searches

Who does AI mention more?

Murf AI, mentioned in 2 of 5 answers, LOVO in 0

Murf AI in 2 of 5LOVO in 0 of 5

Who does AI recommend more?

Murf AI, the only one of the two named

Murf AI first in 2LOVO never named

Follow LOVO vs Murf AI and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top text to speech tools in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Murf AI was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. LOVO did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. ElevenLabs1st
  2. Speechify2nd
  3. NaturalReader3rd
  4. Murf AI4th
  5. TTSMaker5th
  6. Play.ht–
  7. Resemble AI–
  8. LOVO–
  9. WellSaid–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • ElevenLabs4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Speechify4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Murf AI2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • NaturalReader2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • TTSMaker1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Play.ht0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Resemble AI0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • LOVO0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • WellSaid0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about text to speech tools

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.

Is LOVO or Murf AI more popular in search?

This chart shows how often people search Google for LOVO and Murf AI by name. Each line represents a brand's share of searches for all nine text to speech tools we track, month by month, from English-language searches worldwide.

LOVO and Murf AI among text to speech tools worldwide, by month

Share of searches by month for Murf AI, LOVO. The figures are in the table below the chart.

View monthly share of searches table
MonthElevenLabsSpeechifyTTSMakerMurf AINaturalReaderPlay.htResemble AILOVOWellSaid
Oct 202584.7%5.7%3.5%2.1%0.86%1.6%0.96%0.47%0.19%
Nov 202585.8%4.8%3.6%2%0.88%1.3%0.98%0.48%0.16%
Dec 202587.5%4.2%3.1%1.6%0.63%1.6%0.86%0.35%0.14%
Jan 202687.4%5.1%2.6%1.5%0.63%1.7%0.7%0.28%0.12%
Feb 202687.4%5%2.5%1.5%0.74%1.8%0.68%0.27%0.11%
Mar 202687.9%5%2.5%1.3%0.76%1.8%0.46%0.23%0.09%
Apr 202686.9%4.9%3%1.5%1.1%1.7%0.55%0.27%0.1%
May 202688.1%4.9%3.1%1.3%0.75%1.3%0.38%0.18%0.08%
Jun 202691.2%3.5%2.6%0.9%0.64%0.72%0.32%0.13%0.06%
Jul 202691.9%2.9%2.6%0.91%0.53%0.72%0.27%0.13%0.06%
Aug 202691.3%2.9%3.3%0.93%0.54%0.54%0.27%0.13%0.06%
Sep 202688.8%4.9%3.8%0.89%0.76%0.41%0.31%0.12%0.06%

How has the LOVO and Murf AI comparison changed over the last 12 months?

3 findings
  • Murf AI was ahead of LOVO in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, LOVO’s share of searches among text to speech tools worldwide moved from 0.47% to 0.12%, and its estimated monthly branded searches moved from 33.1K to 9.9K.
  • Across the 12 months ending September 2026, Murf AI’s share of searches among text to speech tools worldwide moved from 2.1% to 0.89%, and its estimated monthly branded searches moved from 148K to 70.5K.

How did search popularity change for text to speech tools worldwide in September 2026?

2 changes
  1. Estimated monthly branded searches for LOVO worldwide fell 70.1% over 12 measured months, from 33.1K to 9.9K in September 2026.

  2. Estimated monthly branded searches for Murf AI worldwide fell 52.4% over 12 measured months, from 148K to 70.5K in September 2026.

How are branded searches counted?

10 search terms

Brandwave collects information about searches that people make online using LOVO’s and Murf AI’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

LOVO

1 branded search term

  • lovo ai

Murf AI

9 branded search terms

  • murf
  • Murf AI
  • murf ai studio
  • murf ai voice
  • murf ai voiceover
  • murf studio
  • murf voice changer
  • murf.ai
  • murfai

How the Brand Demand Index is measured

Other head-to-heads among text to speech tools

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.