Brandwave

Lotus Biscoff vs Ryvita:Which is searched more?

In September 2026, Lotus Biscoff had more branded searches than Ryvita among biscuit brands worldwide. Lotus Biscoff had about 165,000 branded searches, while Ryvita had 14,800. Lotus Biscoff made up 3.5% of all biscuit brand searches we track, and Ryvita accounted for 0.32%. These are worldwide searches for English-language branded terms.

Share of searches among biscuit brands worldwide in September 2026Is Lotus Biscoff or Ryvita more popular in search?
Lotus Biscoff3.5%165K searches
vs
Ryvita0.32%14.8K searches

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Is Lotus Biscoff or Ryvita more popular in search?

Compare the biscuit brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Lotus Biscoff and Ryvita among biscuit brands worldwide, by month

Share of searches by month for Lotus Biscoff, Ryvita. The figures are in the table below the chart.

View monthly share of searches table
MonthFox'sOreoArnott'sLotus BiscoffMcVitie'sNairn'sCookie TimeRyvitaHuntley & Palmers
Oct 202575%15%3.7%3.7%1.3%0.6%0.4%0.27%0.07%
Nov 202576%12.4%4.5%4.5%1.1%0.5%0.5%0.27%0.12%
Dec 202573.9%12%5.4%6.6%1.1%0.4%0.48%0.18%0.06%
Jan 202672.8%14.5%3.6%6.5%1.3%0.58%0.32%0.32%0.06%
Feb 202677.8%12.7%2.5%4.6%1.1%0.51%0.34%0.28%0.05%
Mar 202675%15%3%4.5%1.1%0.74%0.33%0.27%0.05%
Apr 202675.6%15.1%3%3.7%1.1%0.74%0.33%0.27%0.05%
May 202675.3%15.1%3%3.7%1.4%0.91%0.33%0.27%0.05%
Jun 202676.1%15.2%3.1%3.1%1.1%0.75%0.34%0.27%0.07%
Jul 202678.2%12.8%3.1%3.1%1.2%0.94%0.34%0.28%0.05%
Aug 202672%17.6%3.5%3.5%1.3%1.3%0.47%0.32%0.06%
Sep 202672.2%17.6%3.5%3.5%1.3%1.1%0.39%0.32%0.06%

How has the Lotus Biscoff and Ryvita comparison changed over the last 12 months?

3 findings
  • Lotus Biscoff was ahead of Ryvita in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Lotus Biscoff’s share of searches among biscuit brands worldwide moved from 3.7% to 3.5%, and its estimated monthly branded searches moved from 201K to 165K.
  • Across the 12 months ending September 2026, Ryvita’s share of searches among biscuit brands worldwide moved from 0.27% to 0.32%, and its estimated monthly branded searches held steady at 14.8K.

How did search popularity change for biscuit brands worldwide in September 2026?

1 change
  1. Estimated monthly branded searches for Lotus Biscoff worldwide fell 17.9% over 12 measured months, from 201K to 165K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Lotus Biscoff’s and Ryvita’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Lotus Biscoff

1 branded search term

  • lotus biscoff

Ryvita

1 branded search term

  • ryvita

How the Brand Demand Index is measured

Other head-to-heads among biscuit brands

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