Lnk.Bio vs Milkshake:Which is more popular?
In September 2026, Lnk.Bio had more branded searches than Milkshake among link-in-bio tools worldwide. Lnk.Bio had about 8,100 branded searches, while Milkshake had 1,050. Lnk.Bio made up 0.34% of all link-in-bio tool searches we track, and Milkshake accounted for 0.04%. When we asked ChatGPT and Google AI Overviews about link-in-bio tools, Lnk.Bio appeared in three of the five answers and Milkshake in none.
Who do people search for more?
Lnk.Bio, about 8 searches for every 1 for Milkshake
Who does AI mention more?
Lnk.Bio, mentioned in 3 of 5 answers, Milkshake in 0
Who does AI recommend more?
Lnk.Bio, the only one of the two named
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Top link-in-bio tools in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Lnk.Bio was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Milkshake did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Linktree5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Beacons4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Stan Store3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Carrd3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Lnk.Bio3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Komi0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Taplink0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Bio Link0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Milkshake0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about link-in-bio tools
5 answers
Asked ChatGPT
“Which link-in-bio tool should I use?”
Asked ChatGPT
“What are the best link-in-bio tools?”
Asked ChatGPT
“What's the best link-in-bio tool for a creator profile?”
Searched Google, AI Overview
“link in bio tool”
Searched Google, AI Overview
“link in bio for instagram”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Lnk.Bio or Milkshake more popular in search?
This chart shows how often people search Google for Lnk.Bio and Milkshake by name. Each line represents a brand's share of searches for all nine link-in-bio tools we track, month by month, from English-language searches worldwide.
Share of searches by month for Lnk.Bio, Milkshake. The figures are in the table below the chart.
View monthly share of searches table
| Month | Linktree | Stan Store | Beacons | Komi | Carrd | Taplink | Bio Link | Lnk.Bio | Milkshake |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 79.9% | 6% | 4.1% | 3.9% | 2.6% | 2.5% | 0.67% | 0.29% | 0.06% |
| Nov 2025 | 76.2% | 7% | 5.7% | 4.5% | 2.5% | 2.9% | 0.77% | 0.33% | 0.06% |
| Dec 2025 | 75.8% | 6.7% | 5.7% | 4.5% | 3% | 2.9% | 0.93% | 0.33% | 0.06% |
| Jan 2026 | 76.6% | 7% | 5.8% | 3.8% | 3.1% | 2.8% | 0.63% | 0.33% | 0.06% |
| Feb 2026 | 74.6% | 6.8% | 6.8% | 3.7% | 3.6% | 3.4% | 0.61% | 0.33% | 0.06% |
| Mar 2026 | 76.9% | 7% | 5.8% | 3.8% | 2.5% | 2.9% | 0.63% | 0.34% | 0.05% |
| Apr 2026 | 74.5% | 7.1% | 6.8% | 4.5% | 3% | 3% | 0.74% | 0.32% | 0.05% |
| May 2026 | 74.6% | 7.1% | 6.8% | 4.5% | 3% | 3.2% | 0.6% | 0.32% | 0.05% |
| Jun 2026 | 77% | 6% | 5.8% | 4.6% | 3% | 2.8% | 0.51% | 0.27% | 0.04% |
| Jul 2026 | 77.6% | 6% | 5.8% | 3.8% | 3.1% | 2.9% | 0.52% | 0.27% | 0.05% |
| Aug 2026 | 75.8% | 5.9% | 7% | 4.5% | 3% | 2.7% | 0.62% | 0.33% | 0.05% |
| Sep 2026 | 78.2% | 6.1% | 5.9% | 3.9% | 2.6% | 2.5% | 0.52% | 0.34% | 0.04% |
How has the Lnk.Bio and Milkshake comparison changed over the last 12 months?
3 findings
- Lnk.Bio was ahead of Milkshake in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Lnk.Bio’s share of searches among link-in-bio tools worldwide moved from 0.29% to 0.34%, and its estimated monthly branded searches held steady at 8.1K.
- Across the 12 months ending September 2026, Milkshake’s share of searches among link-in-bio tools worldwide moved from 0.06% to 0.04%, and its estimated monthly branded searches moved from 1.6K to 1.1K.
How did search popularity change for link-in-bio tools worldwide in September 2026?
1 change
Estimated monthly branded searches for Milkshake worldwide fell 32.7% over 12 measured months, from 1.6K to 1.1K in September 2026.
How are branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using Lnk.Bio’s and Milkshake’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among link-in-bio tools
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