Brandwave

Livescribe vs Neo Smartpen:Which is more popular?

In October 2026, Livescribe had more branded searches than Neo Smartpen among smart notebook and pen brands worldwide. Livescribe had about 3,600 branded searches, while Neo Smartpen had 2,900. Livescribe made up 7.7% of all smart notebook and pen brand searches we track, and Neo Smartpen accounted for 6.2%. When we asked ChatGPT and Google AI Overviews about smart notebook and pen brands, Livescribe and Neo Smartpen each appeared in two of the five answers.

Among smart notebook and pen brands worldwide in October 2026

Who do people search for more?

Livescribe, about 24% more searches than Neo Smartpen

Livescribe 3.6K searchesNeo Smartpen 2.9K searches

Who does AI mention more?

Both were mentioned in 2 of 5 answers.

Livescribe in 2 of 5Neo Smartpen in 2 of 5

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Top smart notebook and pen brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Livescribe and Neo Smartpen were each mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Rocketbook1st
  2. Neo Smartpen1st
  3. Moleskine3rd
  4. Livescribe3rd

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Rocketbook3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Livescribe2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Neo Smartpen2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Moleskine1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers

See every answer about smart notebook and pen brands

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 27, 2026.

Is Livescribe or Neo Smartpen more popular in search?

This chart shows how often people search Google for Livescribe and Neo Smartpen by name. Each line represents a brand's share of searches for all four smart notebook and pen brands we track, month by month, from English-language searches worldwide.

Livescribe and Neo Smartpen among smart notebook and pen brands worldwide, by month

Share of searches by month for Livescribe, Neo Smartpen. The figures are in the table below the chart.

View monthly share of searches table
MonthRocketbookMoleskineLivescribeNeo Smartpen
Nov 202576.6%14.1%5.1%4.2%
Dec 202583.6%8.2%4.5%3.7%
Jan 202678.9%7.9%7.9%5.3%
Feb 202658.7%5.9%5.9%29.6%
Mar 202672.3%7.2%7.2%13.3%
Apr 202676%7.5%7.5%9.1%
May 202676.8%9.4%7.7%6.2%
Jun 202677.9%9.5%6.3%6.3%
Jul 202678.3%9.4%6.2%6.2%
Aug 202679.5%7.8%6.4%6.4%
Sep 202678.1%7.8%7.8%6.4%
Oct 202676.8%9.4%7.7%6.2%

How has branded search for Livescribe and Neo Smartpen changed worldwide over the last 12 months?

3 findings

How did search popularity change for smart notebook and pen brands worldwide in October 2026?

3 changes
  1. In October 2026, Moleskine overtook Livescribe to rank 2nd among smart notebook and pen brands worldwide, with 9.4% of the searches.

  2. Estimated monthly branded searches for Neo Smartpen worldwide fell 19.4% over 12 measured months, from 3.6K to 2.9K in October 2026.

  3. Estimated monthly branded searches for Livescribe worldwide fell 18.2% over 12 measured months, from 4.4K to 3.6K in October 2026.

How are Livescribe’s and Neo Smartpen’s branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Livescribe’s and Neo Smartpen’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Livescribe

1 branded search term

  • livescribe

Neo Smartpen

1 branded search term

  • neo smartpen

How the Brand Demand Index is measured

Other head-to-heads among smart notebook and pen brands

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