Brandwave

Liquid I.V. vs Ultima Replenisher:Which is more popular by branded search?

In August 2026, Liquid I.V. had more branded searches than Ultima Replenisher among electrolyte drink mix brands worldwide. Liquid I.V. was estimated to have 580K branded searches compared to Ultima Replenisher’s 56.5K, and held a 45.3% Share of Search versus Ultima Replenisher’s 4.4%. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search among electrolyte drink mix brands worldwide in August 2026Which is more popular in search, Liquid I.V. or Ultima Replenisher?
Liquid I.V.45.3%580K searches
vs
Ultima Replenisher4.4%56.5K searches

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Which is more popular in search, Liquid I.V. or Ultima Replenisher?

A curated comparison of consumer hydration and electrolyte drink mix brands, measured worldwide through English language branded search terms. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Liquid I.V. and Ultima Replenisher among electrolyte drink mix brands worldwide, by month

Share of Search by month for Liquid I.V., Ultima Replenisher. The figures are in the table below the chart.

View monthly share of search table
MonthLiquid I.V.LMNTDripDropUltima ReplenisherSkratch LabsCureWaterboyHydrant
Oct 202541.2%38.8%5.4%4.7%5.6%1.6%2.6%0.2%
Nov 202542.3%38.7%4.6%4.7%4.6%2.2%2.7%0.17%
Dec 202541.9%39.6%4.6%4.7%4.6%2.5%2%0.14%
Jan 202636.5%44.7%4.2%5.9%4%2.3%2.3%0.25%
Feb 202645.2%37.7%4.2%5%4%2%1.6%0.21%
Mar 202642.2%39%4.6%5.7%4.6%2.1%1.6%0.2%
Apr 202639.7%41.6%4.4%5.8%4.4%2.2%1.8%0.22%
May 202639.7%41.5%5.2%5.1%4.3%2.2%1.8%0.22%
Jun 202643.3%38.2%5.7%5.1%3.2%2.4%1.8%0.23%
Jul 202641.3%39.7%5.7%5.3%3.7%2.2%1.8%0.26%
Aug 202645.3%36.5%6.1%4.4%3.4%2.2%1.8%0.2%
Sep 2026————————

How has the Liquid I.V. and Ultima Replenisher comparison changed over the last 12 months?

How did search popularity change for electrolyte drink mix brands worldwide in August 2026?

  1. In August 2026, Liquid I.V. gained estimated Share of Search among electrolyte drink mix brands worldwide, from 41.3% to 45.3%.

  2. In August 2026, Ultima Replenisher lost estimated Share of Search among electrolyte drink mix brands worldwide, from 5.3% to 4.4%.

How each brand is measured

Brandwave collects information about searches that people make online using Liquid I.V.’s and Ultima Replenisher’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Liquid I.V.

5 branded search terms

  • liquid i.v.
  • liquid iv
  • liquid iv electrolytes
  • liquid iv hydration
  • liquidiv

Ultima Replenisher

4 branded search terms

  • ultima electrolyte powder
  • ultima electrolytes
  • ultima hydration
  • ultima replenisher

How the Brand Demand Index is measured

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