Linktree vs Lnk.Bio:Which is searched more?
In September 2026, Linktree had more branded searches than Lnk.Bio among link-in-bio tools worldwide. Linktree had about 1.8 million branded searches, while Lnk.Bio had 8,100. Linktree made up 78.2% of all link-in-bio tool searches we track, and Lnk.Bio accounted for 0.34%. These are worldwide searches for English-language branded terms.
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Is Linktree or Lnk.Bio more popular in search?
Compare link-in-bio and creator storefront tools used on social media profiles, measured through worldwide English-language branded search demand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Linktree, Lnk.Bio. The figures are in the table below the chart.
View monthly share of searches table
| Month | Linktree | Stan Store | Beacons | Komi | Carrd | Taplink | Bio Link | Lnk.Bio | Milkshake |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 79.9% | 6% | 4.1% | 3.9% | 2.6% | 2.5% | 0.67% | 0.29% | 0.06% |
| Nov 2025 | 76.2% | 7% | 5.7% | 4.5% | 2.5% | 2.9% | 0.77% | 0.33% | 0.06% |
| Dec 2025 | 75.8% | 6.7% | 5.7% | 4.5% | 3% | 2.9% | 0.93% | 0.33% | 0.06% |
| Jan 2026 | 76.6% | 7% | 5.8% | 3.8% | 3.1% | 2.8% | 0.63% | 0.33% | 0.06% |
| Feb 2026 | 74.6% | 6.8% | 6.8% | 3.7% | 3.6% | 3.4% | 0.61% | 0.33% | 0.06% |
| Mar 2026 | 76.9% | 7% | 5.8% | 3.8% | 2.5% | 2.9% | 0.63% | 0.34% | 0.05% |
| Apr 2026 | 74.5% | 7.1% | 6.8% | 4.5% | 3% | 3% | 0.74% | 0.32% | 0.05% |
| May 2026 | 74.6% | 7.1% | 6.8% | 4.5% | 3% | 3.2% | 0.6% | 0.32% | 0.05% |
| Jun 2026 | 77% | 6% | 5.8% | 4.6% | 3% | 2.8% | 0.51% | 0.27% | 0.04% |
| Jul 2026 | 77.6% | 6% | 5.8% | 3.8% | 3.1% | 2.9% | 0.52% | 0.27% | 0.05% |
| Aug 2026 | 75.8% | 5.9% | 7% | 4.5% | 3% | 2.7% | 0.62% | 0.33% | 0.05% |
| Sep 2026 | 78.2% | 6.1% | 5.9% | 3.9% | 2.6% | 2.5% | 0.52% | 0.34% | 0.04% |
How has the Linktree and Lnk.Bio comparison changed over the last 12 months?
3 findings
- Linktree was ahead of Lnk.Bio in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Linktree’s share of searches among link-in-bio tools worldwide moved from 79.9% to 78.2%, and its estimated monthly branded searches moved from 2.3M to 1.8M.
- Across the 12 months ending September 2026, Lnk.Bio’s share of searches among link-in-bio tools worldwide moved from 0.29% to 0.34%, and its estimated monthly branded searches held steady at 8.1K.
How did search popularity change for link-in-bio tools worldwide in September 2026?
1 change
In September 2026, Linktree gained share of searches among link-in-bio tools worldwide, from 75.8% to 78.2%.
How are branded searches counted?
11 search terms
Brandwave collects information about searches that people make online using Linktree’s and Lnk.Bio’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among link-in-bio tools
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