Brandwave

Levoit vs Winix:Which is more popular?

In September 2026, Levoit had more branded searches than Winix among air purifier brands worldwide. Levoit had about 213,000 branded searches, while Winix had 18,100. Levoit made up 10.2% of all air purifier brand searches we track, and Winix accounted for 0.86%. When we asked ChatGPT and Google AI Overviews about air purifier brands, Levoit appeared in all five answers and Winix in three. Levoit was mentioned before Winix in three out of four answers.

Among air purifier brands worldwide in September 2026

Who do people search for more?

Levoit, about 12 searches for every 1 for Winix

Levoit 213K searchesWinix 18.1K searches

Who does AI mention more?

Levoit, mentioned in every answer we collected

Levoit in 5 of 5Winix in 3 of 5

Who does AI recommend more?

Levoit, named ahead of Winix in 3 of 4 answers

Levoit first in 3Winix first in 1

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Top air purifier brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Levoit appeared in all five answers. Winix was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Levoit was listed before Winix in three out of four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Coway1st
  2. Levoit2nd
  3. Blueair3rd
  4. Winix4th
  5. IQAir5th
  6. AirDoctor–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Levoit5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Coway4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Blueair3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Winix3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • IQAir1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • AirDoctor0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about air purifier brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Levoit or Winix more popular in search?

This chart shows how often people search Google for Levoit and Winix by name. Each line represents a brand's share of searches for all six air purifier brands we track, month by month, from English-language searches worldwide.

Levoit and Winix among air purifier brands worldwide, by month

Share of searches by month for Levoit, Winix. The figures are in the table below the chart.

View monthly share of searches table
MonthIQAirCowayLevoitBlueairWinixAirDoctor
Oct 202514.6%38.2%26.7%17%2.8%0.69%
Nov 202533.2%30.2%18.8%14.6%2.4%0.89%
Dec 202542.3%24%19.7%11.3%2.1%0.63%
Jan 202625.7%30.8%26.4%13.8%2.8%0.46%
Feb 202620.8%30.1%29.5%16.4%2.7%0.54%
Mar 202616.7%34.1%28.8%16%3.9%0.54%
Apr 202617.3%34.1%29.7%14.9%3.3%0.66%
May 202612.1%36.6%32.2%15.1%2.7%1.2%
Jun 20269.5%35.3%33.4%17.7%2.6%1.4%
Jul 202626.8%28.2%27.5%14.3%2.4%0.86%
Aug 202637.1%24.8%23.8%11.9%1.8%0.57%
Sep 202671.7%11.8%10.2%5.3%0.86%0.23%

How has the Levoit and Winix comparison changed over the last 12 months?

3 findings
  • Levoit was ahead of Winix in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Levoit’s share of searches among air purifier brands worldwide moved from 26.7% to 10.2%, and its estimated monthly branded searches moved from 173K to 213K.
  • Across the 12 months ending September 2026, Winix’s share of searches among air purifier brands worldwide moved from 2.8% to 0.86%, and its estimated monthly branded searches held steady at 18.1K.

How did search popularity change for air purifier brands worldwide in September 2026?

2 changes
  1. In September 2026, Levoit lost share of searches among air purifier brands worldwide, from 23.8% to 10.2%.

  2. In September 2026, Winix lost share of searches among air purifier brands worldwide, from 1.8% to 0.86%.

How are branded searches counted?

5 search terms

Brandwave collects information about searches that people make online using Levoit’s and Winix’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Levoit

4 branded search terms

  • air purifier levoit
  • levoit
  • levoit core
  • levoit vital

Winix

1 branded search term

  • winix

How the Brand Demand Index is measured

Other head-to-heads among air purifier brands

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