Brandwave

Kohler vs Tushy:Which is more popular?

In October 2026, Tushy had more branded searches than Kohler among bidet brands worldwide. Tushy had about 36,000 branded searches, while Kohler had 5,400. Tushy made up 28.1% of all bidet brand searches we track, and Kohler accounted for 4.2%. When we asked ChatGPT and Google AI Overviews about bidet brands, Kohler and Tushy each appeared in one of the five answers. Kohler and Tushy were each mentioned first in one of the two answers that named either.

Among bidet brands worldwide in October 2026

Who do people search for more?

Tushy, about 7 searches for every 1 for Kohler

Tushy 36K searchesKohler 5.4K searches

Who does AI mention more?

Both were mentioned in 1 of 5 answers.

Kohler in 1 of 5Tushy in 1 of 5

Who does AI recommend more?

Each is named first in 1 of 2 answers.

Kohler first in 1Tushy first in 1

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Top bidet brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Kohler and Tushy were each mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Kohler and Tushy were each listed first in one of the two answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Luxe Bidet1st
  2. Brondell1st
  3. Toto3rd
  4. Bio Bidet4th
  5. Alpha Bidet5th
  6. Tushy6th
  7. Kohler7th
  8. Coway–
  9. Veken–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Brondell4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Bio Bidet3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Luxe Bidet3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Toto2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Alpha Bidet2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Tushy1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Kohler1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Coway0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Veken0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about bidet brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 27, 2026.

Is Kohler or Tushy more popular in search?

This chart shows how often people search Google for Kohler and Tushy by name. Each line represents a brand's share of searches for all nine bidet brands we track, month by month, from English-language searches worldwide.

Kohler and Tushy among bidet brands worldwide, by month

Share of searches by month for Tushy, Kohler. The figures are in the table below the chart.

View monthly share of searches table
MonthTotoTushyBio BidetKohlerLuxe BidetBrondellAlpha BidetCowayVeken
Nov 202543.9%30.8%8.8%3.9%4.8%4.8%1.7%0.73%0.52%
Dec 202535.9%37.7%8.8%3.2%7.2%3.9%2.1%0.73%0.52%
Jan 202642.9%30.8%8.6%3.8%7%3.8%1.7%0.92%0.51%
Feb 202643.7%30.9%8.7%3.9%5.8%3.9%1.7%0.88%0.42%
Mar 202642.7%36%7%3.1%5.7%3.1%1.3%0.71%0.34%
Apr 202648.8%28%8%3.5%5.3%3.5%1.5%0.81%0.48%
May 202643.4%30.4%8.7%3.9%5.8%4.7%1.7%0.88%0.52%
Jun 202647.5%27.2%7.8%3.5%6.3%4.2%1.8%1.2%0.46%
Jul 202647.2%27.1%7.7%4.2%6.3%4.2%1.8%0.95%0.56%
Aug 202646.3%26.5%9.3%4.1%6.2%4.1%1.8%1.2%0.55%
Sep 202639.7%34%7.9%4.3%6.5%4.3%1.9%0.98%0.47%
Oct 202647.2%28.1%9.4%4.2%4.2%3.4%2.3%0.78%0.37%

Kohler sells other things too, so only its searches that name this product count here, like “kohler bidet”.

How has branded search for Kohler and Tushy changed worldwide over the last 12 months?

3 findings
  • Tushy was ahead of Kohler in every measured month of the 12 months ending October 2026.
  • Across the 12 months ending October 2026, Kohler’s share of searches among bidet brands worldwide moved from 3.9% to 4.2%, and its estimated monthly branded searches held steady at 5.4K.
  • Across the 12 months ending October 2026, Tushy’s share of searches among bidet brands worldwide moved from 30.8% to 28.1%, and its estimated monthly branded searches moved from 42.4K to 36K.

How did search popularity change for bidet brands worldwide in October 2026?

2 changes
  1. In October 2026, Tushy lost share of searches among bidet brands worldwide, from 34% to 28.1%.

  2. In October 2026, Kohler rose from 6th to 4th among bidet brands worldwide.

How are Kohler’s and Tushy’s branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Kohler’s and Tushy’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Kohler

1 branded search term

  • kohler bidet

Tushy

2 branded search terms

  • hellotushy
  • tushy bidet

How the Brand Demand Index is measured

Other head-to-heads among bidet brands

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