Brandwave

July vs Monos:Which is more popular by branded search?

In August 2026, Monos had more branded searches than July among luggage brands worldwide. Monos was estimated to have 112K branded searches compared to July’s 72.3K, and held a 5.6% Share of Search versus July’s 3.6%. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search among luggage brands worldwide in August 2026Which is more popular in search, July or Monos?
July3.6%72.3K searches
vs
Monos5.6%112K searches

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Which is more popular in search, July or Monos?

Compare brands that offers luggage and travel bags. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

July and Monos among luggage brands worldwide, by month

Share of Search by month for Monos, July. The figures are in the table below the chart.

View monthly share of search table
MonthSamsoniteAwayTravelproMonosJuly
Oct 202565.1%13%11.6%6.8%3.4%
Nov 202562.5%15.7%11.2%7.3%3.3%
Dec 202561.9%15.2%12.4%7.2%3.3%
Jan 202665.6%11%12.7%7.8%2.9%
Feb 202663.6%12.1%10.7%8.1%5.5%
Mar 202661.5%14.3%12.6%7.9%3.8%
Apr 202662.9%15%11.5%7.3%3.3%
May 202660.9%16.4%11.9%7.1%3.7%
Jun 202662.3%14.3%13.3%6.2%3.8%
Jul 202666.3%13.2%11.6%5.3%3.5%
Aug 202668%11.5%11.3%5.6%3.6%
Sep 2026—————

How has the July and Monos comparison changed over the last 12 months?

  • Monos was ahead of July in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, July’s estimated Share of Search among luggage brands worldwide moved from 3.4% to 3.6%, and its estimated monthly branded searches moved from 59.1K to 72.3K.
  • Across the 11 months ending August 2026, Monos’ estimated Share of Search among luggage brands worldwide moved from 6.8% to 5.6%, and its estimated monthly branded searches moved from 118K to 112K.

How did search popularity change for luggage brands worldwide in August 2026?

  1. Estimated monthly branded searches for July worldwide rose 22.2% over 11 measured months, from 59.1K to 72.3K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using July’s and Monos’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

July

4 branded search terms

  • july carry on
  • july com
  • july luggage
  • july suitcase

Monos

5 branded search terms

  • monos carry on
  • monos com
  • monos hybrid
  • monos luggage
  • monos suitcase

How the Brand Demand Index is measured

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