Brandwave

Jasper vs Klaviyo:Which is more popular?

In September 2026, Jasper had more branded searches than Klaviyo among AI marketing platforms worldwide. Jasper had about 49,700 branded searches, while Klaviyo had 1,900. Jasper made up 38.5% of all AI marketing platform searches we track, and Klaviyo accounted for 1.5%. When we asked ChatGPT and Google AI Overviews about AI marketing platforms, Jasper appeared in all five answers and Klaviyo in two. Jasper was mentioned before Klaviyo in four out of five answers.

Among AI marketing platforms worldwide in September 2026

Who do people search for more?

Jasper, about 26 searches for every 1 for Klaviyo

Jasper 49.7K searchesKlaviyo 1.9K searches

Who does AI mention more?

Jasper, mentioned in every answer we collected

Jasper in 5 of 5Klaviyo in 2 of 5

Who does AI recommend more?

Jasper, named ahead of Klaviyo in 4 of 5 answers

Jasper first in 4Klaviyo first in 1

Follow Jasper vs Klaviyo and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top AI marketing platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Jasper appeared in all five answers. Klaviyo was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Jasper was listed before Klaviyo in four out of five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Jasper1st
  2. Klaviyo2nd

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Jasper5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Klaviyo2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about AI marketing platforms

5 answers
  • Asked ChatGPT

    “What are the best AI marketing tools?”

    1. 3Jasper
    2. 4Klaviyo
  • Asked ChatGPT

    “Which AI platform is best for creating marketing content at scale?”

    1. 1Jasper
  • Asked ChatGPT

    “What AI tools do marketing teams use to run campaigns?”

    1. 2Klaviyo
    2. 3Jasper
  • Searched Google, AI Overview

    “ai marketing tools”

    1. 1Jasper
  • Searched Google, AI Overview

    “ai marketing platform”

    1. 1Jasper

Brands are shown in the order each answer named them. The survey took place in the United States on October 23, 2026.

Is Jasper or Klaviyo more popular in search?

This chart shows how often people search Google for Jasper and Klaviyo by name. Each line represents a brand's share of searches for all 12 AI marketing platforms we track, month by month, from English-language searches worldwide.

Jasper and Klaviyo among AI marketing platforms worldwide, by month

Share of searches by month for Jasper, Klaviyo. The figures are in the table below the chart.

View monthly share of searches table
MonthJasperKlaviyo
Nov 202544.5%0.23%
Dec 202540.5%0.26%
Jan 202644.7%0.24%
Feb 202639.2%0.31%
Mar 202641.4%0.3%
Apr 202640.8%0.32%
May 202641.7%0.33%
Jun 202642.1%0.41%
Jul 202641.4%0.32%
Aug 202642.5%0.34%
Sep 202638.5%1.5%
Oct 2026——

Klaviyo sells other things too, so only its searches that name this product count here, like “klaviyo ai”.

How has branded search for Jasper and Klaviyo changed worldwide over the last 12 months?

3 findings
  • Jasper was ahead of Klaviyo in every measured month of the 11 months ending September 2026.
  • Across the 11 months ending September 2026, Jasper’s share of searches among AI marketing platforms worldwide moved from 44.5% to 38.5%, and its estimated monthly branded searches moved from 137K to 49.7K.
  • Across the 11 months ending September 2026, Klaviyo’s share of searches among AI marketing platforms worldwide moved from 0.23% to 1.5%, and its estimated monthly branded searches moved from 720 to 1.9K.

How did search popularity change for AI marketing platforms worldwide in September 2026?

2 changes
  1. In September 2026, Klaviyo overtook Persado and Semrush to rank 10th among AI marketing platforms worldwide, with 1.5% of the searches.

  2. In September 2026, Jasper lost share of searches among AI marketing platforms worldwide, from 42.5% to 38.5%.

How are Jasper’s and Klaviyo’s branded searches counted?

7 search terms

Brandwave collects information about searches that people make online using Jasper’s and Klaviyo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Jasper

6 branded search terms

  • jasper ai
  • jasper ai copywriting
  • jasper ai writing assistant
  • jasper copywriting
  • jasper marketing ai
  • jasper.ai

Klaviyo

1 branded search term

  • klaviyo ai

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.