James Perse vs Mack Weldon:Which is more popular?
In September 2026, James Perse had more branded searches than Mack Weldon among t-shirt brands worldwide. James Perse had about 6,600 branded searches, while Mack Weldon had 1,300. James Perse made up 1.3% of all t-shirt brand searches we track, and Mack Weldon accounted for 0.25%. When we asked ChatGPT and Google AI Overviews about t-shirt brands, James Perse appeared in two of the five answers and Mack Weldon in none.
Who do people search for more?
James Perse, about 5 searches for every 1 for Mack Weldon
Who does AI mention more?
James Perse, mentioned in 2 of 5 answers, Mack Weldon in 0
Who does AI recommend more?
James Perse, the only one of the two named
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Top t-shirt brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, James Perse was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Mack Weldon did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Uniqlo1st
Buck Mason2nd
Hanes3rd
Gildan4th
Lady White Co.5th
Sunspel6th
James Perse6th
Everlane8th
True Classic–- +4 more
Mack Weldon–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Uniqlo5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Buck Mason4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Hanes3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Gildan3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Lady White Co.2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Sunspel2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
James Perse2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Everlane1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
True Classic0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Mack Weldon0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about t-shirt brands
5 answers
Asked ChatGPT
“Which t-shirt brand should I buy?”
Asked ChatGPT
“What are the best t-shirt brands?”
Asked ChatGPT
“What's the best t-shirt brand for everyday basics?”
Searched Google, AI Overview
“mens t shirts”
Searched Google, AI Overview
“t shirt brands”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 25, 2026.
Is James Perse or Mack Weldon more popular in search?
This chart shows how often people search Google for James Perse and Mack Weldon by name. Each line represents a brand's share of searches for all 14 t-shirt brands we track, month by month, from English-language searches worldwide.
Share of searches by month for James Perse, Mack Weldon. The figures are in the table below the chart.
View monthly share of searches table
| Month | True Classic | Comfort Colors | Uniqlo | Fresh Clean Threads | Cuts Clothing | Hanes | Gildan | Buck Mason | Lady White Co. | Asket | Sunspel | James Perse | Everlane | Mack Weldon |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 35.1% | 18.5% | 12.6% | 8.6% | 5.8% | 5.8% | 4.6% | 2.1% | 2.5% | 0.92% | 0.92% | 1.7% | 0.5% | 0.4% |
| Nov 2025 | 47.1% | 13.2% | 9.3% | 7.7% | 7% | 4.7% | 2.8% | 1.5% | 2.3% | 0.68% | 0.83% | 1% | 0.29% | 1.5% |
| Dec 2025 | 36.5% | 14.6% | 15.4% | 8.6% | 6.8% | 5.4% | 3.8% | 2.5% | 3.1% | 0.75% | 1.1% | 0.91% | 0.33% | 0.39% |
| Jan 2026 | 30.4% | 18.8% | 15.7% | 8.4% | 6.1% | 5.6% | 4.7% | 2.6% | 3.1% | 1.1% | 1.4% | 1.1% | 0.49% | 0.49% |
| Feb 2026 | 35.6% | 14.8% | 15.1% | 8.4% | 6.1% | 5.4% | 4.5% | 3% | 3% | 0.9% | 1.3% | 1.1% | 0.47% | 0.25% |
| Mar 2026 | 37.5% | 12.5% | 12.3% | 9.9% | 6.5% | 6.9% | 3.7% | 3.7% | 2.5% | 1.1% | 1.3% | 1.3% | 0.48% | 0.27% |
| Apr 2026 | 37.4% | 14.7% | 12.3% | 9.8% | 6.5% | 4.6% | 3.7% | 3% | 2.5% | 1.6% | 2% | 1.1% | 0.48% | 0.27% |
| May 2026 | 35.3% | 13.1% | 16.2% | 9.1% | 7.1% | 4.7% | 4% | 2.7% | 2.2% | 1.5% | 2.2% | 1.2% | 0.43% | 0.28% |
| Jun 2026 | 37% | 13.4% | 15.9% | 8.9% | 6.1% | 5.8% | 3.2% | 2.6% | 1.8% | 1.4% | 1.8% | 1.4% | 0.35% | 0.23% |
| Jul 2026 | 33.8% | 14.9% | 14.7% | 9.6% | 6.8% | 5.2% | 3.6% | 2.9% | 2.4% | 1.6% | 2% | 2% | 0.31% | 0.26% |
| Aug 2026 | 30.4% | 16.9% | 14.1% | 9.2% | 7% | 7.8% | 4.2% | 3.4% | 2.3% | 1.3% | 1.9% | 1% | 0.3% | 0.25% |
| Sep 2026 | 30.3% | 16.9% | 14.1% | 11.3% | 7.8% | 5% | 4.2% | 2.8% | 2.8% | 1.5% | 1.5% | 1.3% | 0.3% | 0.25% |
James Perse and Mack Weldon sell other things too, so only their searches that name this product count here, like “james perse t shirt”.
How has the James Perse and Mack Weldon comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 12 months ending September 2026: Mack Weldon took it in November 2025, James Perse took it in December 2025.
- Across the 12 months ending September 2026, James Perse’s share of searches among t-shirt brands worldwide moved from 1.7% to 1.3%, and its estimated monthly branded searches moved from 8.1K to 6.6K.
- Across the 12 months ending September 2026, Mack Weldon’s share of searches among t-shirt brands worldwide moved from 0.4% to 0.25%, and its estimated monthly branded searches moved from 1.9K to 1.3K.
How did search popularity change for t-shirt brands worldwide in September 2026?
2 changes

Estimated monthly branded searches for Mack Weldon worldwide fell 31.6% over 12 measured months, from 1.9K to 1.3K in September 2026.

Estimated monthly branded searches for James Perse worldwide fell 18.5% over 12 measured months, from 8.1K to 6.6K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using James Perse’s and Mack Weldon’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
James Perse
1 branded search term
- james perse t shirt
Mack Weldon
1 branded search term
- mack weldon t shirt
Other head-to-heads among t-shirt brands

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