Brandwave

J.Lindeberg vs Johnnie-O:Which is more popular?

In September 2026, Johnnie-O had more branded searches than J.Lindeberg among golf clothing brands worldwide. Johnnie-O had about 110,000 branded searches, while J.Lindeberg had 14,800. Johnnie-O made up 8.1% of all golf clothing brand searches we track, and J.Lindeberg accounted for 1.1%. When we asked ChatGPT and Google AI Overviews about golf clothing brands, neither J.Lindeberg nor Johnnie-O appeared in any of the five answers.

Among golf clothing brands worldwide in September 2026

Who do people search for more?

Johnnie-O, about 7 searches for every 1 for J.Lindeberg

Johnnie-O 110K searchesJ.Lindeberg 14.8K searches

Who does AI mention more?

Both were mentioned in 0 of 5 answers.

J.Lindeberg in 0 of 5Johnnie-O in 0 of 5

Follow J.Lindeberg vs Johnnie-O and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top golf clothing brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, neither J.Lindeberg nor Johnnie-O showed up in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Peter Millar1st
  2. FootJoy2nd
  3. Adidas3rd
  4. Lululemon4th
  5. Nike5th
  6. Under Armour6th
  7. Greyson Clothiers7th
  8. Malbon Golf8th
  9. +3 more
  10. Johnnie-O–
  11. +1 more
  12. J.Lindeberg–
  13. +1 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Peter Millar5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Adidas5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • FootJoy5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Lululemon4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Under Armour4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Nike3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Malbon Golf1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • TravisMathew1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Johnnie-O0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • J.Lindeberg0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+5 more

See every answer about golf clothing brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 25, 2026.

Is J.Lindeberg or Johnnie-O more popular in search?

This chart shows how often people search Google for J.Lindeberg and Johnnie-O by name. Each line represents a brand's share of searches for all 15 golf clothing brands we track, month by month, from English-language searches worldwide.

J.Lindeberg and Johnnie-O among golf clothing brands worldwide, by month

Share of searches by month for Johnnie-O, J.Lindeberg. The figures are in the table below the chart.

View monthly share of searches table
MonthPeter MillarRhobackJohnnie-OMalbon GolfTravisMathewHolderness & BourneGreyson ClothiersNikeGalvin GreenJ.LindebergLululemonRedvanlyUnder ArmourAdidasFootJoy
Oct 202529.3%19.6%7.2%8.8%13.1%5.9%3.4%2.6%1.8%1.4%1.2%1.8%1.4%1.8%0.64%
Nov 202527.9%27.9%6.9%8.3%12.5%4.6%2.7%2.5%1.4%1.1%0.75%1.4%0.92%0.92%0.41%
Dec 202530.4%20.3%9.1%9.1%13.6%5%2.8%2.7%1.2%1%0.82%1.5%0.82%1.2%0.54%
Jan 202640%14.7%8%8%12%4.4%3%2.4%1.3%1.1%1.3%1.3%1.1%0.72%0.59%
Feb 202632.1%14.3%7.9%9.6%14.3%5.3%3.2%4.3%1.3%1.3%1.3%1.6%1.3%1.6%0.57%
Mar 202629%15.9%8.7%10.6%13%5.8%2.9%3.9%1.2%1.4%1.4%1.7%1.4%2.1%0.95%
Apr 202634.4%12.6%6.9%12.6%10.3%5.7%2.8%4.6%0.93%1.7%1.7%1.4%1.4%2.1%0.76%
May 202630.5%13.7%7.5%11.2%13.7%6.1%3.2%4.1%1%1.5%1.8%1.5%1.5%1.8%0.82%
Jun 202628.7%19.2%8.6%10.5%12.8%5.8%2.5%3.9%0.94%1.4%1.4%1.4%0.94%1.4%0.63%
Jul 202636.9%11.1%11.1%11.1%11.1%5%2.6%3.3%0.81%1.5%1.5%1.5%0.99%0.99%0.66%
Aug 202645.9%13.7%6.2%9.2%9.2%5%2.2%1.8%0.83%1.2%1.2%1.2%0.83%0.83%0.55%
Sep 202649.3%12.1%8.1%8.1%8.1%4.4%2.2%1.6%1.1%1.1%1.1%1.1%0.89%0.59%0.4%

J.Lindeberg sells other things too, so only its searches that name this product count here, like “j lindeberg golf”.

How has the J.Lindeberg and Johnnie-O comparison changed over the last 12 months?

3 findings
  • Johnnie-O was ahead of J.Lindeberg in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, J.Lindeberg’s share of searches among golf clothing brands worldwide moved from 1.4% to 1.1%, and its estimated monthly branded searches moved from 12.1K to 14.8K.
  • Across the 12 months ending September 2026, Johnnie-O’s share of searches among golf clothing brands worldwide moved from 7.2% to 8.1%, and its estimated monthly branded searches moved from 60.5K to 110K.

How did search popularity change for golf clothing brands worldwide in September 2026?

2 changes

  1. In September 2026, Johnnie-O overtook Malbon Golf and TravisMathew to rank 3rd among golf clothing brands worldwide, with 8.1% of the searches.

  2. In September 2026, J.Lindeberg fell from 9th to 10th among golf clothing brands worldwide.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using J.Lindeberg’s and Johnnie-O’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

J.Lindeberg

1 branded search term

  • j lindeberg golf

Johnnie-O

1 branded search term

  • johnnie o

How the Brand Demand Index is measured

Other head-to-heads among golf clothing brands

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.

Start free