Iwata vs Wagner:Which is searched more?
In September 2026, Wagner had more branded searches than Iwata among spray gun brands worldwide. Wagner was estimated to have 246K branded searches compared to Iwata’s 41.2K, and held a 55.6% Share of Search versus Iwata’s 9.3%. These are worldwide searches for English-language branded terms.
Follow Iwata vs Wagner and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which is more popular in search, Iwata or Wagner?
Compare the spray gun brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Wagner, Iwata. The figures are in the table below the chart.
View monthly share of search table
| Month | Wagner | Graco | Iwata |
|---|---|---|---|
| Oct 2025 | 56.3% | 35.6% | 8% |
| Nov 2025 | 56.7% | 34.7% | 8.5% |
| Dec 2025 | 59.5% | 31.5% | 8.9% |
| Jan 2026 | 55.7% | 34.1% | 10.2% |
| Feb 2026 | 54.5% | 34.2% | 11.3% |
| Mar 2026 | 56.5% | 35% | 8.5% |
| Apr 2026 | 51.4% | 38.5% | 10.1% |
| May 2026 | 59.4% | 30.6% | 9.9% |
| Jun 2026 | 55.6% | 35.1% | 9.3% |
| Jul 2026 | 56.2% | 34.4% | 9.4% |
| Aug 2026 | 54.9% | 35.5% | 9.6% |
| Sep 2026 | 55.6% | 35.1% | 9.3% |
How has the Iwata and Wagner comparison changed over the last 12 months?
3 findings
- Wagner was ahead of Iwata in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Iwata’s estimated Share of Search among spray gun brands worldwide moved from 8% to 9.3%, and its estimated monthly branded searches moved from 43K to 41.2K.
- Across the 12 months ending September 2026, Wagner’s estimated Share of Search among spray gun brands worldwide moved from 56.3% to 55.6%, and its estimated monthly branded searches moved from 301K to 246K.
How did search popularity change for spray gun brands worldwide in September 2026?
1 change
In September 2026, Wagner gained estimated Share of Search among spray gun brands worldwide, from 54.9% to 55.6%.
Other head-to-heads among spray gun brands
How each brand is measured
Brandwave collects information about searches that people make online using Iwata’s and Wagner’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.