Brandwave

Itron vs Oracle Utilities Customer Cloud Service:Which is more popular?

In September 2026, Itron had more branded searches than Oracle Utilities Customer Cloud Service among utility customer information systems worldwide. Itron had about 18,100 branded searches, while Oracle Utilities Customer Cloud Service had 40. Itron made up 59.1% of all utility customer information system searches we track, and Oracle Utilities Customer Cloud Service accounted for 0.13%. When we asked ChatGPT and Google AI Overviews about utility customer information systems, Oracle Utilities Customer Cloud Service appeared in two of the five answers and Itron in none.

Among utility customer information systems worldwide in September 2026

Who do people search for more?

Itron, about 453 searches for every 1 for Oracle Utilities Customer Cloud Service

Itron 18.1K searchesOracle Utilities Customer Cloud Service 40 searches

Who does AI mention more?

Oracle Utilities Customer Cloud Service, mentioned in 2 of 5 answers, Itron in 0

Oracle Utilities Customer Cloud Service in 2 of 5Itron in 0 of 5

Who does AI recommend more?

Oracle Utilities Customer Cloud Service, the only one of the two named

Oracle Utilities Customer Cloud Service first in 2Itron never named

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Top utility customer information systems in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Oracle Utilities Customer Cloud Service was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Itron did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Cayenta CIS1st
  2. Oracle Utilities Customer Cloud Service2nd
  3. SAP S/4HANA Utilities3rd
  4. CIS Infinity4th
  5. Itron–
  6. VertexOne–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Cayenta CIS3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • SAP S/4HANA Utilities2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • CIS Infinity2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Oracle Utilities Customer Cloud Service2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Itron0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • VertexOne0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about utility customer information systems

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Itron or Oracle Utilities Customer Cloud Service more popular in search?

This chart shows how often people search Google for Itron and Oracle Utilities Customer Cloud Service by name. Each line represents a brand's share of searches for all six utility customer information systems we track, month by month, from English-language searches worldwide.

Itron and Oracle Utilities Customer Cloud Service among utility customer information systems worldwide, by month

Share of searches by month for Itron, Oracle Utilities Customer Cloud Service. The figures are in the table below the chart.

View monthly share of searches table
MonthItronVertexOneSAP S/4HANA UtilitiesCIS InfinityOracle Utilities Customer Cloud ServiceCayenta CIS
Oct 202563.9%34.8%0.75%0.2%0.26%0.06%
Nov 202568.1%30.3%0.8%0.21%0.52%0.06%
Dec 202563.9%35%0.6%0.14%0.32%0.04%
Jan 202663.8%34.9%0.74%0.14%0.32%0.07%
Feb 202672%26.3%1%0.13%0.45%0.06%
Mar 202668.1%30.4%0.98%0.15%0.34%0.03%
Apr 202668.2%30.4%0.98%0.15%0.21%0.06%
May 202668%30.4%0.98%0.15%0.34%0.08%
Jun 202663%34.5%2.1%0.17%0.24%0.07%
Jul 202662.8%34.3%2.5%0.14%0.17%0.07%
Aug 202662.8%34.4%2.5%0.17%0.14%0.03%
Sep 202659.1%39.5%1%0.23%0.13%0.03%

How has the Itron and Oracle Utilities Customer Cloud Service comparison changed over the last 12 months?

3 findings

How did search popularity change for utility customer information systems worldwide in September 2026?

2 changes

  1. In September 2026, Itron lost share of searches among utility customer information systems worldwide, from 62.8% to 59.1%.

  2. Estimated monthly branded searches for Oracle Utilities Customer Cloud Service worldwide fell 55.6% over 12 measured months, from 90 to 40 in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Itron’s and Oracle Utilities Customer Cloud Service’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Itron

1 branded search term

  • itron

Oracle Utilities Customer Cloud Service

1 branded search term

  • oracle utilities customer cloud service

How the Brand Demand Index is measured

Other head-to-heads among utility customer information systems

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