Brandwave

Interflora vs Prestige Flowers:Which is more popular by branded search?

In August 2026, Interflora had more branded searches than Prestige Flowers among flower delivery platforms worldwide. Interflora was estimated to have 450K branded searches compared to Prestige Flowers’ 27.1K, and held a 47% Share of Search versus Prestige Flowers’ 2.8%. These are worldwide searches for English-language branded terms.

Share of Search among flower delivery platforms worldwide in August 2026Which is more popular in search, Interflora or Prestige Flowers?
Interflora47%450K searches
vs
Prestige Flowers2.8%27.1K searches

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Which is more popular in search, Interflora or Prestige Flowers?

Compare the flower delivery platforms people shop with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Interflora and Prestige Flowers among flower delivery platforms worldwide, by month

Share of Search by month for Interflora, Prestige Flowers. The figures are in the table below the chart.

View monthly share of search table
MonthInterfloraBloom & WildFTD1-800-FlowersTelefloraPrestige Flowers
Oct 202543.5%16%19.4%13.1%4.8%3.2%
Nov 202543.1%19.2%19.2%10.5%4.7%3.2%
Dec 202541.1%18.4%18.4%12.3%6.8%3%
Jan 202644.6%13.4%24.4%10.9%4%2.7%
Feb 202648.1%14.4%14.4%14.4%5.3%3.5%
Mar 202644.9%24.5%13.4%9%3.3%4.9%
Apr 202645.3%13.6%20.3%13.6%5%2.2%
May 202650.2%12.3%15%15%5.5%2%
Jun 202646.2%20.6%16.9%9.3%4.2%2.8%
Jul 202643%19.3%19.3%10.6%4.7%3.2%
Aug 202647%17.2%17.2%11.5%4.2%2.8%
Sep 2026——————

How has the Interflora and Prestige Flowers comparison changed over the last 12 months?

How did search popularity change for flower delivery platforms worldwide in August 2026?

  1. In August 2026, Interflora gained estimated Share of Search among flower delivery platforms worldwide, from 43% to 47%.

  2. Estimated monthly branded searches for Prestige Flowers worldwide fell 18.1% over 11 measured months, from 33.1K to 27.1K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Interflora’s and Prestige Flowers’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Interflora

1 branded search term

  • interflora

Prestige Flowers

1 branded search term

  • prestige flowers

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

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