Imperial Leather vs Palmolive:Which is searched more?

Name: Imperial Leather vs Palmolive: Which is searched more?
Creator: Brandwave
License: https://creativecommons.org/licenses/by/4.0/

In September 2026, Palmolive had more branded searches than Imperial Leather among body wash and soap brands worldwide. Palmolive was estimated to have 90.5K branded searches compared to Imperial Leather’s 9.9K, and held a 3.7% Share of Search versus Imperial Leather’s 0.41%. These are worldwide searches for English-language branded terms.

Share of Search among body wash and soap brands worldwide in September 2026Which is more popular in search, Imperial Leather or Palmolive?

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Which is more popular in search, Imperial Leather or Palmolive?

Compare the body wash, hand wash and soap brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Imperial Leather and Palmolive among body wash and soap brands worldwide, by month

Month	Dove	Lux	Dettol	Palmolive	Protex	Imperial Leather
Oct 2025	66.7%	15.8%	10.5%	3.9%	2.6%	0.52%
Nov 2025	59.4%	23.3%	10.4%	3.8%	2.6%	0.51%
Dec 2025	61.4%	20.7%	11.3%	3.4%	2.8%	0.46%
Jan 2026	63.7%	17.2%	11.5%	4.2%	2.8%	0.46%
Feb 2026	65.2%	18.3%	10%	3.7%	2.5%	0.4%
Mar 2026	66.8%	15.8%	10.5%	3.9%	2.6%	0.42%
Apr 2026	63.1%	17.4%	11.6%	4.3%	2.9%	0.7%
May 2026	66.8%	15.8%	10.5%	3.9%	2.6%	0.42%
Jun 2026	64.8%	16.7%	11.2%	4.1%	2.8%	0.45%
Jul 2026	64.2%	16.6%	11.1%	5%	2.7%	0.45%
Aug 2026	68.5%	15%	10%	3.7%	2.5%	0.4%
Sep 2026	68.1%	15.1%	10.1%	3.7%	2.5%	0.41%

How has the Imperial Leather and Palmolive comparison changed over the last 12 months?

3 findings

Palmolive was ahead of Imperial Leather in every measured month of the 12 months ending September 2026.
Across the 12 months ending September 2026, Imperial Leather’s estimated Share of Search among body wash and soap brands worldwide moved from 0.52% to 0.41%, and its estimated monthly branded searches moved from 12.1K to 9.9K.
Across the 12 months ending September 2026, Palmolive’s estimated Share of Search among body wash and soap brands worldwide moved from 3.9% to 3.7%, and its estimated monthly branded searches held steady at 90.5K.

How did search popularity change for body wash and soap brands worldwide in September 2026?

1 change

Estimated monthly branded searches for Imperial Leather worldwide fell 18.2% over 12 measured months, from 12.1K to 9.9K in September 2026.

Other head-to-heads among body wash and soap brands

How each brand is measured

Brandwave collects information about searches that people make online using Imperial Leather’s and Palmolive’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.