Brandwave

I Am Sober vs Try Dry:Which is more popular?

In September 2026, I Am Sober had more branded searches than Try Dry among sobriety apps worldwide. I Am Sober had about 18,100 branded searches, while Try Dry had 880. I Am Sober made up 56.8% of all sobriety app searches we track, and Try Dry accounted for 2.8%. When we asked ChatGPT and Google AI Overviews about sobriety apps, I Am Sober appeared in all four answers and Try Dry in two. I Am Sober was mentioned before Try Dry in every answer.

Among sobriety apps worldwide in September 2026

Who do people search for more?

I Am Sober, about 21 searches for every 1 for Try Dry

I Am Sober 18.1K searchesTry Dry 880 searches

Who does AI mention more?

I Am Sober, mentioned in every answer we collected

I Am Sober in 4 of 4Try Dry in 2 of 4

Who does AI recommend more?

I Am Sober, named ahead of Try Dry in every answer

I Am Sober first in 4Try Dry never first

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Top sobriety apps in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, I Am Sober appeared in all four answers. Try Dry was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. I Am Sober was listed before Try Dry in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. I Am Sober1st
  2. Reframe2nd
  3. Try Dry3rd
  4. Meeting Guide4th
  5. NOMO5th
  6. Sober Time6th
  7. Quit Genius–
  8. Tempest–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • I Am Sober4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Reframe4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Meeting Guide2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Try Dry2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • NOMO1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Sober Time1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Quit Genius0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Tempest0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about sobriety apps

4 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is I Am Sober or Try Dry more popular in search?

This chart shows how often people search Google for I Am Sober and Try Dry by name. Each line represents a brand's share of searches for all eight sobriety apps we track, month by month, from English-language searches worldwide.

I Am Sober and Try Dry among sobriety apps worldwide, by month

Share of searches by month for I Am Sober, Try Dry. The figures are in the table below the chart.

View monthly share of searches table
MonthI Am SoberReframeMeeting GuideNOMOSober TimeTry DryQuit GeniusTempest
Oct 202551.5%23%10.1%6.6%3.5%3.5%1.7%0.24%
Nov 202552.6%23.4%10.3%5.7%3.6%3.1%1.1%0.18%
Dec 202552.2%23.3%8.5%5.6%3.5%5.6%1.1%0.18%
Jan 202651.7%23%6.7%5.6%3.7%8.4%0.74%0.12%
Feb 202659.2%17.7%7.9%7.9%3.3%2.9%1%0.16%
Mar 202660.5%18%7.9%7.9%2.7%2%0.87%0.11%
Apr 202654%24.2%8.7%7.2%3%2.1%0.78%0.09%
May 202657%20.8%7.6%7.6%4.1%2.3%0.66%0.09%
Jun 202654.7%24.5%7.3%7.3%3.9%1.8%0.51%0.12%
Jul 202653.2%23.8%7.1%8.5%4.7%2.1%0.5%0.09%
Aug 202654.5%24.4%7.2%7.2%3.9%2.2%0.51%0.09%
Sep 202656.8%20.7%7.5%7.5%4.1%2.8%0.44%0.09%

How has the I Am Sober and Try Dry comparison changed over the last 12 months?

3 findings
  • I Am Sober was ahead of Try Dry in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, I Am Sober’s share of searches among sobriety apps worldwide moved from 51.5% to 56.8%, and its estimated monthly branded searches moved from 14.8K to 18.1K.
  • Across the 12 months ending September 2026, Try Dry’s share of searches among sobriety apps worldwide moved from 3.5% to 2.8%, and its estimated monthly branded searches moved from 1K to 880.

How did search popularity change for sobriety apps worldwide in September 2026?

2 changes

  1. In September 2026, I Am Sober gained share of searches among sobriety apps worldwide, from 54.5% to 56.8%.

  2. In September 2026, Try Dry gained share of searches among sobriety apps worldwide, from 2.2% to 2.8%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using I Am Sober’s and Try Dry’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

I Am Sober

1 branded search term

  • i am sober

Try Dry

1 branded search term

  • try dry

How the Brand Demand Index is measured

Other head-to-heads among sobriety apps

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