Brandwave

Huawei vs Withings:Which is more popular?

In September 2026, Huawei had more branded searches than Withings among smart scale brands worldwide. Huawei had about 4.1 million branded searches, while Withings had 135,000. Huawei made up 65.1% of all smart scale brand searches we track, and Withings accounted for 2.1%. When we asked ChatGPT and Google AI Overviews about smart scale brands, Withings appeared in all five answers and Huawei in none.

Among smart scale brands worldwide in September 2026

Who do people search for more?

Huawei, about 30 searches for every 1 for Withings

Huawei 4.1M searchesWithings 135K searches

Who does AI mention more?

Withings, mentioned in every answer we collected

Withings in 5 of 5Huawei in 0 of 5

Who does AI recommend more?

Withings, the only one of the two named

Withings first in 5Huawei never named

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Top smart scale brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Withings appeared in all five answers. Huawei did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Withings1st
  2. Renpho2nd
  3. Fitbit3rd
  4. Eufy3rd
  5. Huawei–
  6. Amazfit–
  7. Samsung–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Withings5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Renpho5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Fitbit1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Eufy1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Huawei0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Amazfit0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Samsung0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about smart scale brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.

Is Huawei or Withings more popular in search?

This chart shows how often people search Google for Huawei and Withings by name. Each line represents a brand's share of searches for all seven smart scale brands we track, month by month, from English-language searches worldwide.

Huawei and Withings among smart scale brands worldwide, by month

Share of searches by month for Huawei, Withings. The figures are in the table below the chart.

View monthly share of searches table
MonthHuaweiFitbitAmazfitWithingsSamsungRenphoEufy
Oct 202569%16.9%9.3%2.3%1.9%0.68%0.07%
Nov 202564.2%19.1%10.6%3.2%2.1%0.78%0.08%
Dec 202562.4%18.6%12.5%3.1%2.1%1.1%0.12%
Jan 202662%18.5%12.5%3.7%2%1.1%0.15%
Feb 202661.5%18.5%12.3%3.7%3%0.91%0.12%
Mar 202664.5%15.8%13%3.2%2.6%0.78%0.13%
Apr 202663%18.8%12.7%2.5%2.1%0.76%0.1%
May 202654.4%29.7%10.9%2.2%1.8%0.8%0.09%
Jun 202652.4%28.7%12.9%3.2%2.1%0.77%0.1%
Jul 202655.4%24.7%13.6%2.7%2.7%0.82%0.09%
Aug 202659.9%21.8%12%2.9%2.4%0.88%0.08%
Sep 202665.1%19.4%10.7%2.1%1.8%0.79%0.07%

How has the Huawei and Withings comparison changed over the last 12 months?

3 findings
  • Huawei was ahead of Withings in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Huawei’s share of searches among smart scale brands worldwide moved from 69% to 65.1%, and its estimated monthly branded searches held steady at 4.1M.
  • Across the 12 months ending September 2026, Withings’ share of searches among smart scale brands worldwide moved from 2.3% to 2.1%, and its estimated monthly branded searches held steady at 135K.

How did search popularity change for smart scale brands worldwide in September 2026?

2 changes
  1. In September 2026, Huawei gained share of searches among smart scale brands worldwide, from 59.9% to 65.1%.

  2. In September 2026, Withings lost share of searches among smart scale brands worldwide, from 2.9% to 2.1%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Huawei’s and Withings’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Huawei

1 branded search term

  • huawei

Withings

1 branded search term

  • withings

How the Brand Demand Index is measured

Other head-to-heads among smart scale brands

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