Honeylove vs Shapermint:Which is more popular?
In September 2026, Shapermint had more branded searches than Honeylove among shapewear brands worldwide. Shapermint had about 165,000 branded searches, while Honeylove had 90,500. Shapermint made up 46.1% of all shapewear brand searches we track, and Honeylove accounted for 25.3%. When we asked ChatGPT and Google AI Overviews about shapewear brands, Shapermint appeared in all five answers and Honeylove in four. Honeylove was mentioned before Shapermint in every answer.
Who do people search for more?
Shapermint, about 82% more searches than Honeylove
Who does AI mention more?
Shapermint, mentioned in every answer we collected
Who does AI recommend more?
Honeylove, named ahead of Shapermint in every answer
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Top shapewear brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Shapermint appeared in all five answers. Honeylove was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Honeylove was listed before Shapermint in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
SKIMS1st
Spanx2nd- Honeylove3rd
- Shapermint4th
Yitty5th
Maidenform6th
Leonisa–
Squeem–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Shapermint5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- SKIMS5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Spanx5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Honeylove4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Yitty1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Maidenform1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Leonisa0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Squeem0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about shapewear brands
5 answers
Asked ChatGPT
“Which shapewear brand should I buy?”
Asked ChatGPT
“What are the best shapewear brands?”
Asked ChatGPT
“What's the best shapewear brand for wearing under a dress?”
Searched Google, AI Overview
“shapewear”
Searched Google, AI Overview
“best shapewear”
Brands are shown in the order each answer named them. The survey took place in the United States on October 25, 2026.
Is Honeylove or Shapermint more popular in search?
This chart shows how often people search Google for Honeylove and Shapermint by name. Each line represents a brand's share of searches for all eight shapewear brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Shapermint, Honeylove. The figures are in the table below the chart.
View monthly share of searches table
| Month | Shapermint | Honeylove | SKIMS | Yitty | Spanx | Leonisa | Maidenform | Squeem |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 44.6% | 20.1% | 13.4% | 9% | 9.5% | 1.2% | 1.8% | 0.36% |
| Nov 2025 | 45.9% | 25.1% | 11.3% | 7.6% | 7.2% | 1.4% | 1.2% | 0.3% |
| Dec 2025 | 49.8% | 22.4% | 10% | 8.2% | 6.4% | 1.5% | 1.3% | 0.32% |
| Jan 2026 | 54.3% | 20% | 8.9% | 7.3% | 6.8% | 1.2% | 1.2% | 0.29% |
| Feb 2026 | 50.9% | 22.9% | 10.3% | 6.9% | 6.4% | 1.3% | 1.1% | 0.33% |
| Mar 2026 | 51.7% | 23.1% | 10.4% | 5.7% | 6.5% | 1.2% | 1.1% | 0.27% |
| Apr 2026 | 56.6% | 20.7% | 9.3% | 5.1% | 5.8% | 1.1% | 1.2% | 0.24% |
| May 2026 | 52.2% | 23.4% | 10.5% | 4.7% | 6.7% | 1.2% | 1.1% | 0.23% |
| Jun 2026 | 45.2% | 24.8% | 11.1% | 6.1% | 9.8% | 1.2% | 1.5% | 0.29% |
| Jul 2026 | 47.1% | 21.2% | 14.2% | 5.2% | 8.6% | 1.5% | 1.9% | 0.23% |
| Aug 2026 | 45.3% | 24.8% | 13.6% | 5% | 8.1% | 1.4% | 1.5% | 0.29% |
| Sep 2026 | 46.1% | 25.3% | 13.8% | 6.2% | 5.1% | 1.8% | 1.5% | 0.28% |
How has the Honeylove and Shapermint comparison changed over the last 12 months?
3 findings
- Shapermint was ahead of Honeylove in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Honeylove’s share of searches among shapewear brands worldwide moved from 20.1% to 25.3%, and its estimated monthly branded searches held steady at 90.5K.
- Across the 12 months ending September 2026, Shapermint’s share of searches among shapewear brands worldwide moved from 44.6% to 46.1%, and its estimated monthly branded searches moved from 201K to 165K.
How did search popularity change for shapewear brands worldwide in September 2026?
1 change
In September 2026, Shapermint gained share of searches among shapewear brands worldwide, from 45.3% to 46.1%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Honeylove’s and Shapermint’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Honeylove
1 branded search term
- honeylove
Shapermint
1 branded search term
- shapermint
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