Holdson vs Wasgij:Which is more popular?
In September 2026, Wasgij had more branded searches than Holdson among jigsaw puzzle brands worldwide. Wasgij had about 14,800 branded searches, while Holdson had 590. Wasgij made up 5.1% of all jigsaw puzzle brand searches we track, and Holdson accounted for 0.21%. When we asked ChatGPT and Google AI Overviews about jigsaw puzzle brands, neither Holdson nor Wasgij appeared in any of the five answers.
Who do people search for more?
Wasgij, about 25 searches for every 1 for Holdson
Who does AI mention more?
Both were mentioned in 0 of 5 answers.
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Top jigsaw puzzle brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, neither Holdson nor Wasgij showed up in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Ravensburger5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Buffalo Games5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
White Mountain Puzzles3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Cobble Hill3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Springbok3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
New York Puzzle Company2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Pomegranate2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Clementoni1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Wasgij0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Holdson0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about jigsaw puzzle brands
5 answers
Asked ChatGPT
“Which jigsaw puzzle brand should I buy?”
Asked ChatGPT
“What are the best jigsaw puzzle brands?”
Asked ChatGPT
“What's the best jigsaw puzzle brand for family game night?”
Searched Google, AI Overview
“best puzzle brand”
Searched Google, AI Overview
“adult jigsaw puzzle”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Holdson or Wasgij more popular in search?
This chart shows how often people search Google for Holdson and Wasgij by name. Each line represents a brand's share of searches for all 11 jigsaw puzzle brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Wasgij, Holdson. The figures are in the table below the chart.
View monthly share of searches table
| Month | Ravensburger | Buffalo Games | Clementoni | White Mountain Puzzles | Wasgij | Cobble Hill | New York Puzzle Company | Springbok | Pomegranate | Gibsons | Holdson |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 43.9% | 13.2% | 16.1% | 10.8% | 5.9% | 3.9% | 2.1% | 2.6% | 0.94% | 0.33% | 0.19% |
| Nov 2025 | 44.4% | 8.9% | 20% | 10.9% | 6% | 4% | 2.2% | 2.2% | 0.97% | 0.22% | 0.16% |
| Dec 2025 | 45.5% | 7.5% | 20.3% | 9.2% | 7.5% | 4.1% | 2.2% | 2.2% | 1% | 0.24% | 0.18% |
| Jan 2026 | 39.6% | 17.8% | 14.5% | 9.7% | 6.5% | 5.3% | 1.9% | 2.9% | 1.3% | 0.31% | 0.14% |
| Feb 2026 | 49.2% | 4.4% | 14.8% | 12.1% | 6.6% | 5.4% | 2.4% | 3% | 1.6% | 0.36% | 0.18% |
| Mar 2026 | 50.7% | 5.6% | 15.2% | 10.2% | 6.8% | 4.5% | 2% | 3% | 1.4% | 0.38% | 0.18% |
| Apr 2026 | 48% | 7.9% | 14.4% | 11.8% | 6.5% | 4.3% | 1.9% | 2.9% | 1.6% | 0.44% | 0.21% |
| May 2026 | 48.2% | 9.7% | 14.5% | 11.9% | 5.3% | 3.5% | 2.4% | 2.4% | 1.6% | 0.39% | 0.21% |
| Jun 2026 | 50.7% | 6.8% | 12.5% | 15.2% | 4.6% | 3.7% | 2% | 2.5% | 1.3% | 0.41% | 0.27% |
| Jul 2026 | 49.8% | 6.7% | 15% | 12.3% | 5.5% | 3.7% | 2.4% | 2.4% | 1.6% | 0.4% | 0.22% |
| Aug 2026 | 53.3% | 7.1% | 13.1% | 10.7% | 4.8% | 3.9% | 2.6% | 2.6% | 1.4% | 0.35% | 0.19% |
| Sep 2026 | 46.9% | 17.2% | 11.5% | 9.4% | 5.1% | 3.4% | 2.3% | 2.3% | 1.3% | 0.31% | 0.21% |
How has the Holdson and Wasgij comparison changed over the last 12 months?
3 findings
- Wasgij was ahead of Holdson in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Holdson’s share of searches among jigsaw puzzle brands worldwide moved from 0.19% to 0.21%, and its estimated monthly branded searches held steady at 590.
- Across the 12 months ending September 2026, Wasgij’s share of searches among jigsaw puzzle brands worldwide moved from 5.9% to 5.1%, and its estimated monthly branded searches moved from 18.1K to 14.8K.
How did search popularity change for jigsaw puzzle brands worldwide in September 2026?
1 change
Estimated monthly branded searches for Wasgij worldwide fell 18.2% over 12 measured months, from 18.1K to 14.8K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Holdson’s and Wasgij’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among jigsaw puzzle brands
- Ravensburger vs Buffalo Games: compare popularity
- Ravensburger vs Clementoni: compare popularity
- Ravensburger vs White Mountain Puzzles: compare popularity
- Ravensburger vs Wasgij: compare popularity
- Buffalo Games vs Clementoni: compare popularity
- Buffalo Games vs White Mountain Puzzles: compare popularity
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