Hohner vs Paolo Soprani:Which is more popular?
In October 2026, Hohner had more branded searches than Paolo Soprani among accordion brands worldwide. Hohner had about 9,900 branded searches, while Paolo Soprani had 1,900. Hohner made up 57.6% of all accordion brand searches we track, and Paolo Soprani accounted for 11.1%. When we asked ChatGPT and Google AI Overviews about accordion brands, Hohner appeared in four of the five answers and Paolo Soprani in none.
Who do people search for more?
Hohner, about 5 searches for every 1 for Paolo Soprani
Who does AI mention more?
Hohner, mentioned in 4 of 5 answers, Paolo Soprani in 0
Who does AI recommend more?
Hohner, the only one of the two named
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Top accordion brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Hohner was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Paolo Soprani did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Hohner4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Roland3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Scandalli2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Paolo Soprani0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Castagnari0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Excelsior0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about accordion brands
5 answers
Asked ChatGPT
“What's the best accordion for a beginner?”
Asked ChatGPT
“Which accordion brand should I buy?”
Asked ChatGPT
“What are the best accordion makers?”
Searched Google, AI Overview
“accordion”
Searched Google, AI Overview
“accordion for sale”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 27, 2026.
Is Hohner or Paolo Soprani more popular in search?
This chart shows how often people search Google for Hohner and Paolo Soprani by name. Each line represents a brand's share of searches for all six accordion brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Hohner, Paolo Soprani. The figures are in the table below the chart.
View monthly share of searches table
| Month | Hohner | Paolo Soprani | Roland | Scandalli | Castagnari | Excelsior |
|---|---|---|---|---|---|---|
| Nov 2025 | 58.2% | 11.5% | 7.7% | 9.1% | 9.1% | 4.2% |
| Dec 2025 | 67.6% | 9% | 6% | 7.1% | 7.1% | 3.3% |
| Jan 2026 | 67.3% | 8.9% | 5.9% | 7.1% | 7.1% | 3.7% |
| Feb 2026 | 60.9% | 12.1% | 5% | 9.6% | 8% | 4.4% |
| Mar 2026 | 60.6% | 9.5% | 6.5% | 9.5% | 9.5% | 4.4% |
| Apr 2026 | 59.2% | 11.4% | 6% | 9.6% | 9.6% | 4.3% |
| May 2026 | 58.6% | 11.3% | 5.9% | 9.5% | 9.5% | 5.2% |
| Jun 2026 | 62.6% | 10.1% | 6.3% | 8.2% | 8.2% | 4.6% |
| Jul 2026 | 55.9% | 11% | 6.9% | 9% | 11% | 6.1% |
| Aug 2026 | 60.3% | 9.7% | 6.1% | 9.7% | 9.7% | 4.4% |
| Sep 2026 | 59.2% | 9.6% | 7.8% | 9.6% | 9.6% | 4.3% |
| Oct 2026 | 57.6% | 11.1% | 9.3% | 9.3% | 7.6% | 5.1% |
Hohner sells other things too, so only its searches that name this product count here, like “hohner accordion”.
How has branded search for Hohner and Paolo Soprani changed worldwide over the last 12 months?
3 findings
- Hohner was ahead of Paolo Soprani in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, Hohner’s share of searches among accordion brands worldwide moved from 58.2% to 57.6%, and its estimated monthly branded searches moved from 12.1K to 9.9K.
- Across the 12 months ending October 2026, Paolo Soprani’s share of searches among accordion brands worldwide moved from 11.5% to 11.1%, and its estimated monthly branded searches moved from 2.4K to 1.9K.
How did search popularity change for accordion brands worldwide in October 2026?
2 changes
In October 2026, Paolo Soprani overtook Castagnari to rank 2nd among accordion brands worldwide, with 11.1% of the searches.
In October 2026, Hohner lost share of searches among accordion brands worldwide, from 59.2% to 57.6%.
How are Hohner’s and Paolo Soprani’s branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Hohner’s and Paolo Soprani’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Hohner
1 branded search term
- hohner accordion
Paolo Soprani
1 branded search term
- paolo soprani
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