Brandwave

Hero Cosmetics vs Starface:Which is more popular?

In September 2026, Starface had more branded searches than Hero Cosmetics among pimple patch brands worldwide. Starface had about 165,000 branded searches, while Hero Cosmetics had 100,000. Starface made up 54% of all pimple patch brand searches we track, and Hero Cosmetics accounted for 32.8%. When we asked ChatGPT and Google AI Overviews about pimple patch brands, Hero Cosmetics appeared in all five answers and Starface in one. Hero Cosmetics was mentioned before Starface in every answer.

Among pimple patch brands worldwide in September 2026

Who do people search for more?

Starface, about 64% more searches than Hero Cosmetics

Starface 165K searchesHero Cosmetics 100K searches

Who does AI mention more?

Hero Cosmetics, mentioned in every answer we collected

Hero Cosmetics in 5 of 5Starface in 1 of 5

Who does AI recommend more?

Hero Cosmetics, named ahead of Starface in every answer

Hero Cosmetics first in 4Starface never first

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Top pimple patch brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Hero Cosmetics appeared in all five answers. Starface was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Hero Cosmetics was listed before Starface in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Hero Cosmetics1st
  2. COSRX2nd
  3. Rael3rd
  4. ZitSticka4th
  5. Starface5th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Hero Cosmetics5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • COSRX4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Starface1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • ZitSticka1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Rael1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about pimple patch brands

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 22, 2026.

Is Hero Cosmetics or Starface more popular in search?

This chart shows how often people search Google for Hero Cosmetics and Starface by name. Each line represents a brand's share of searches for all five pimple patch brands we track, month by month, from English-language searches worldwide.

Hero Cosmetics and Starface among pimple patch brands worldwide, by month

Share of searches by month for Starface, Hero Cosmetics. The figures are in the table below the chart.

View monthly share of searches table
MonthStarfaceHero CosmeticsCOSRXZitStickaRael
Oct 202540.9%45.4%10.1%2.5%1.1%
Nov 202544.9%40.6%11%2.2%1.2%
Dec 202540.8%45.3%10.1%2.4%1.3%
Jan 202643.9%40.9%10.8%3.2%1.2%
Feb 202643.1%40%12.9%2.6%1.4%
Mar 202639.4%44.7%11.8%2.9%1.3%
Apr 202637.4%42.4%16.7%2.2%1.2%
May 202643.2%40.1%12.9%2.6%1.1%
Jun 202638.4%43.5%14.1%2.8%1.2%
Jul 202642%39%15.4%2.5%1.1%
Aug 202643.5%40.6%13.1%1.7%1.1%
Sep 202654%32.8%10.8%1.4%0.95%

How has the Hero Cosmetics and Starface comparison changed over the last 12 months?

3 findings
  • The lead changed hands 7 times in the 12 months ending September 2026: Starface took it in November 2025, Hero Cosmetics took it in December 2025, Starface took it in January 2026, Hero Cosmetics took it in March 2026, Starface took it in May 2026, Hero Cosmetics took it in June 2026, Starface took it in July 2026.
  • Across the 12 months ending September 2026, Hero Cosmetics’ share of searches among pimple patch brands worldwide moved from 45.4% to 32.8%, and its estimated monthly branded searches moved from 122K to 100K.
  • Across the 12 months ending September 2026, Starface’s share of searches among pimple patch brands worldwide moved from 40.9% to 54%, and its estimated monthly branded searches moved from 110K to 165K.

How did search popularity change for pimple patch brands worldwide in September 2026?

2 changes

  1. In September 2026, Starface gained share of searches among pimple patch brands worldwide, from 43.5% to 54%.

  2. In September 2026, Hero Cosmetics lost share of searches among pimple patch brands worldwide, from 40.6% to 32.8%.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Hero Cosmetics’ and Starface’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Hero Cosmetics

2 branded search terms

  • hero cosmetics
  • mighty patch

Starface

1 branded search term

  • starface

How the Brand Demand Index is measured

Other head-to-heads among pimple patch brands

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