Brandwave

HERE Technologies vs Mapbox:Which is more popular by branded search?

In August 2026, Mapbox had more branded searches than HERE Technologies among geolocation APIs worldwide. Mapbox was estimated to have 135K branded searches compared to HERE Technologies’ 2.4K, and held a 27.4% Share of Search versus HERE Technologies’ 0.49%. These are worldwide searches for English-language branded terms.

Share of Search among geolocation APIs worldwide in August 2026Which is more popular in search, HERE Technologies or Mapbox?
HERE Technologies0.49%2.4K searches
vs
Mapbox27.4%135K searches

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Which is more popular in search, HERE Technologies or Mapbox?

Compare the APIs used to add maps and location. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

HERE Technologies and Mapbox among geolocation APIs worldwide, by month

Share of Search by month for Mapbox, HERE Technologies. The figures are in the table below the chart.

View monthly share of search table
MonthTomTomMapboxGoogle Maps PlatformApp RadarHERE Technologies
Oct 202551.6%28.3%18.8%0.93%0.41%
Nov 202548.3%32.4%17.8%1.1%0.37%
Dec 202553.1%29.2%16%1.2%0.52%
Jan 202648.3%32.4%17.8%1.1%0.47%
Feb 202651.5%34.5%12.7%0.93%0.4%
Mar 202651.4%34.5%12.6%1.1%0.4%
Apr 202656.5%31%11.4%0.84%0.36%
May 202656.5%31%11.4%0.84%0.36%
Jun 202654.9%30.1%13.5%0.99%0.54%
Jul 202680.3%13.2%5.9%0.43%0.23%
Aug 202661.1%27.4%10.1%0.9%0.49%
Sep 2026—————

How has the HERE Technologies and Mapbox comparison changed over the last 12 months?

  • Mapbox was ahead of HERE Technologies in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, HERE Technologies’ estimated Share of Search among geolocation APIs worldwide moved from 0.41% to 0.49%, and its estimated monthly branded searches held steady at 2.4K.
  • Across the 11 months ending August 2026, Mapbox’s estimated Share of Search among geolocation APIs worldwide moved from 28.3% to 27.4%, and its estimated monthly branded searches moved from 165K to 135K.

How did search popularity change for geolocation APIs worldwide in August 2026?

  1. In August 2026, Mapbox gained estimated Share of Search among geolocation APIs worldwide, from 13.2% to 27.4%.

How each brand is measured

Brandwave collects information about searches that people make online using HERE Technologies’ and Mapbox’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

HERE Technologies

1 branded search term

  • here com

Mapbox

1 branded search term

  • mapbox

How the Brand Demand Index is measured

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