HERE Technologies vs Mapbox:Which is more popular by branded search?
In August 2026, Mapbox had more branded searches than HERE Technologies among geolocation APIs worldwide. Mapbox was estimated to have 135K branded searches compared to HERE Technologies’ 2.4K, and held a 27.4% Share of Search versus HERE Technologies’ 0.49%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, HERE Technologies or Mapbox?
Compare the APIs used to add maps and location. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Mapbox, HERE Technologies. The figures are in the table below the chart.
View monthly share of search table
| Month | TomTom | Mapbox | Google Maps Platform | App Radar | HERE Technologies |
|---|---|---|---|---|---|
| Oct 2025 | 51.6% | 28.3% | 18.8% | 0.93% | 0.41% |
| Nov 2025 | 48.3% | 32.4% | 17.8% | 1.1% | 0.37% |
| Dec 2025 | 53.1% | 29.2% | 16% | 1.2% | 0.52% |
| Jan 2026 | 48.3% | 32.4% | 17.8% | 1.1% | 0.47% |
| Feb 2026 | 51.5% | 34.5% | 12.7% | 0.93% | 0.4% |
| Mar 2026 | 51.4% | 34.5% | 12.6% | 1.1% | 0.4% |
| Apr 2026 | 56.5% | 31% | 11.4% | 0.84% | 0.36% |
| May 2026 | 56.5% | 31% | 11.4% | 0.84% | 0.36% |
| Jun 2026 | 54.9% | 30.1% | 13.5% | 0.99% | 0.54% |
| Jul 2026 | 80.3% | 13.2% | 5.9% | 0.43% | 0.23% |
| Aug 2026 | 61.1% | 27.4% | 10.1% | 0.9% | 0.49% |
| Sep 2026 | — | — | — | — | — |
How has the HERE Technologies and Mapbox comparison changed over the last 12 months?
3 findings
- Mapbox was ahead of HERE Technologies in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, HERE Technologies’ estimated Share of Search among geolocation APIs worldwide moved from 0.41% to 0.49%, and its estimated monthly branded searches held steady at 2.4K.
- Across the 11 months ending August 2026, Mapbox’s estimated Share of Search among geolocation APIs worldwide moved from 28.3% to 27.4%, and its estimated monthly branded searches moved from 165K to 135K.
How did search popularity change for geolocation APIs worldwide in August 2026?
1 change

In August 2026, Mapbox gained estimated Share of Search among geolocation APIs worldwide, from 13.2% to 27.4%.
How each brand is measured
Brandwave collects information about searches that people make online using HERE Technologies’ and Mapbox’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
HERE Technologies
1 branded search term
- here com
Mapbox
1 branded search term
- mapbox

Put your own brand in this comparison
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