Brandwave

How popular isFelt?

In September 2026, people searched for Felt by name about 3,600 times worldwide, a 24.1% increase from the previous year. These searches made up 0.35% of all global mapping and location platform searches, placing Felt seventh out of seven platforms. When we asked both ChatGPT and Google AI Overviews about mapping and location platforms, Felt appeared in two of the five answers and was the fifth most recommended of the seven.

Search and AI answers in September 2026

Felt is the seventh most searched of 7 competitors and the fifth most recommended in AI answers.

  1. QGISShare of searches 44.1%Mentioned in 2 of 5 AI answersPlace in AI recommendations 7th
  2. Esri ArcGISShare of searches 30.9%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
  3. MapboxShare of searches 13.2%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
  4. Google Maps PlatformShare of searches 6%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  5. FeltShare of searches 0.35%Mentioned in 2 of 5 AI answersPlace in AI recommendations 5th

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Top mapping and location platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Felt was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Felt is the fifth most recommended of the seven.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Google Maps Platform1st
  2. Mapbox2nd
  3. Esri ArcGIS3rd
  4. HERE Technologies4th
  5. Felt5th
  6. CARTO6th
  7. QGIS7th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Mapbox5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Google Maps Platform5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Esri ArcGIS4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • HERE Technologies3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • QGIS2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • CARTO2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Felt2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers

See every answer about mapping and location platforms

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Which mapping and location platforms compete with Felt?

Felt against mapping and location platforms worldwide, by month

Share of searches by month for QGIS, Esri ArcGIS, Mapbox, Google Maps Platform, CARTO, Felt. The figures are in the table below the chart.

View monthly share of searches table
MonthQGISEsri ArcGISMapboxGoogle Maps PlatformCARTOHERE TechnologiesFelt
Oct 202540.6%28.5%14.9%11.5%3%1.3%0.26%
Nov 202541.6%28.7%15.3%9.7%3.1%1.4%0.22%
Dec 202541.4%28.8%15.2%10%3%1.4%0.27%
Jan 202643.5%25.5%15.9%10.2%3.2%1.4%0.23%
Feb 202645.2%26.2%16.6%7.6%2.7%1.5%0.29%
Mar 202642.3%29.7%15.5%7.4%3.1%1.7%0.34%
Apr 202642.5%29.6%15.6%7.4%3.1%1.4%0.34%
May 202644.9%26%16.5%7.5%3.3%1.5%0.36%
Jun 202644%25.5%16.1%9%3.2%1.8%0.43%
Jul 202643.3%25.1%15.9%9.7%3.9%1.7%0.34%
Aug 202643.6%25.3%16%8.5%4.8%1.4%0.34%
Sep 202644.1%30.9%13.2%6%4%1.4%0.35%

  1. 1.QGIS

    44.1%

    Held 1st. 450K estimated branded searches, +22.3% vs prior month. Share +0.4 points.

  2. 2.Esri ArcGIS

    30.9%

    Held 2nd. 316K estimated branded searches, +48.2% vs prior month. Share +5.7 points.

  3. 3.Mapbox

    13.2%

    Held 3rd. 135K estimated branded searches, 0% vs prior month. Share -2.8 points.

  4. 4.Google Maps Platform

    6%

    Held 4th. 61.6K estimated branded searches, -14.1% vs prior month. Share -2.5 points.

  5. 5.CARTO

    4%

    Held 5th. 40.5K estimated branded searches, 0% vs prior month. Share -0.8 points.

  6. 6.HERE Technologies

    1.4%

    Held 6th. 14.8K estimated branded searches, +22.3% vs prior month. Share 0 points.

  7. 7.Felt

    0.35%

    Held 7th. 3.6K estimated branded searches, +24.1% vs prior month. Share 0 points.

Compare popularity between Felt and its closest rivals

Every comparison with Felt

6 comparisons

How has branded search demand for Felt changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Felt worldwide rose from 2.9K to 3.6K.
  • Across the 12 months ending September 2026, Felt’s share of searches among mapping and location platforms worldwide held steady, from 0.26% to 0.35%.

How did search popularity change for mapping and location platforms worldwide in September 2026?

5 changes

  1. In September 2026, Esri ArcGIS gained share of searches among mapping and location platforms worldwide, from 25.3% to 30.9%.

  2. In September 2026, Mapbox lost share of searches among mapping and location platforms worldwide, from 16% to 13.2%.

  3. In September 2026, Google Maps Platform lost share of searches among mapping and location platforms worldwide, from 8.5% to 6%.

  4. In September 2026, CARTO lost share of searches among mapping and location platforms worldwide, from 4.8% to 4%.

  5. Estimated monthly branded searches for Felt worldwide rose 24.1% over 12 measured months, from 2.9K to 3.6K in September 2026.

How are Felt’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Felt’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • felt maps

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How the Brand Demand Index is measured

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