Hefty vs Vegware:Which is more popular by branded search?
In August 2026, Hefty had more branded searches than Vegware among paper plate brands worldwide. Hefty was estimated to have 33.1K branded searches compared to Vegware’s 3.6K, and held a 15.8% Share of Search versus Vegware’s 1.7%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Hefty or Vegware?
Compare the paper plate brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Hefty, Vegware. The figures are in the table below the chart.
View monthly share of search table
| Month | Dixie | Hefty | Eco-Products | Vegware | Chinet | Paper Cup Company |
|---|---|---|---|---|---|---|
| Oct 2025 | 74.7% | 18.3% | 3% | 2% | 1.3% | 0.72% |
| Nov 2025 | 78% | 15.7% | 2.1% | 1.7% | 1.4% | 1.1% |
| Dec 2025 | 75.8% | 18.6% | 2.5% | 1.7% | 1.3% | 0.12% |
| Jan 2026 | 69.9% | 25.7% | 1.9% | 1.5% | 0.83% | 0.14% |
| Feb 2026 | 78.3% | 15.7% | 2.6% | 2.1% | 1.1% | 0.19% |
| Mar 2026 | 75.2% | 18.5% | 3% | 2% | 1.1% | 0.18% |
| Apr 2026 | 77.9% | 15.6% | 3.1% | 2.1% | 1.1% | 0.15% |
| May 2026 | 78.4% | 15.7% | 2.6% | 2.1% | 1.1% | 0.12% |
| Jun 2026 | 78.4% | 15.7% | 2.6% | 2.1% | 1.1% | 0.1% |
| Jul 2026 | 81.4% | 13.4% | 2.2% | 1.8% | 1.2% | 0.11% |
| Aug 2026 | 78.7% | 15.8% | 2.6% | 1.7% | 1.1% | 0.1% |
| Sep 2026 | — | — | — | — | — | — |
How has the Hefty and Vegware comparison changed over the last 12 months?
3 findings
- Hefty was ahead of Vegware in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Hefty’s estimated Share of Search among paper plate brands worldwide moved from 18.3% to 15.8%, and its estimated monthly branded searches moved from 40.5K to 33.1K.
- Across the 11 months ending August 2026, Vegware’s estimated Share of Search among paper plate brands worldwide moved from 2% to 1.7%, and its estimated monthly branded searches moved from 4.4K to 3.6K.
How did search popularity change for paper plate brands worldwide in August 2026?
2 changes
In August 2026, Hefty gained estimated Share of Search among paper plate brands worldwide, from 13.4% to 15.8%.
Estimated monthly branded searches for Vegware worldwide fell 18.2% over 11 measured months, from 4.4K to 3.6K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Hefty’s and Vegware’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
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