Brandwave

Harness vs Spinnaker:Which is more popular by branded search?

In August 2026, Harness had more branded searches than Spinnaker among release automation tools worldwide. Harness was estimated to have 550K branded searches compared to Spinnaker’s 135K, and held a 73.2% Share of Search versus Spinnaker’s 18%. These are worldwide searches for English-language branded terms.

Share of Search among release automation tools worldwide in August 2026Which is more popular in search, Harness or Spinnaker?
Harness73.2%550K searches
vs
Spinnaker18%135K searches

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Which is more popular in search, Harness or Spinnaker?

Compare the release automation tools engineering teams rely on. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Harness and Spinnaker among release automation tools worldwide, by month

Share of Search by month for Harness, Spinnaker. The figures are in the table below the chart.

View monthly share of search table
MonthHarnessSpinnakerLaunchDarklyArgo CDOctopus DeployCodefresh
Oct 202567.5%16.6%9.3%4.1%2.2%0.35%
Nov 202569.9%17.2%6.5%4.2%1.9%0.3%
Dec 202570.9%17.4%6.6%3.5%1.3%0.31%
Jan 202666.7%19.9%7.6%4%1.5%0.29%
Feb 202669%17%8%4.2%1.5%0.3%
Mar 202673%14.7%6.9%3.6%1.6%0.26%
Apr 202673.2%14.7%7%3.6%1.3%0.26%
May 202671.6%17.5%5.8%3.5%1.3%0.21%
Jun 202670.7%17.3%7%3.5%1.3%0.2%
Jul 202668.1%20.4%6.9%3.4%1%0.2%
Aug 202673.2%18%4.7%3%1.1%0.13%
Sep 2026——————

How has the Harness and Spinnaker comparison changed over the last 12 months?

  • Harness was ahead of Spinnaker in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Harness’ estimated Share of Search among release automation tools worldwide moved from 67.5% to 73.2%, and its estimated monthly branded searches moved from 368K to 550K.
  • Across the 11 months ending August 2026, Spinnaker’s estimated Share of Search among release automation tools worldwide moved from 16.6% to 18%, and its estimated monthly branded searches moved from 90.5K to 135K.

How did search popularity change for release automation tools worldwide in August 2026?

  1. In August 2026, Harness gained estimated Share of Search among release automation tools worldwide, from 68.1% to 73.2%.

  2. In August 2026, Spinnaker lost estimated Share of Search among release automation tools worldwide, from 20.4% to 18%.

How each brand is measured

Brandwave collects information about searches that people make online using Harness’ and Spinnaker’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Harness

1 branded search term

  • harness

Spinnaker

1 branded search term

  • spinnaker

How the Brand Demand Index is measured

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