Hako vs Minuteman:Which is more popular by branded search?
In August 2026, Hako had more branded searches than Minuteman among floor scrubbers worldwide. Hako was estimated to have 70 branded searches compared to Minuteman’s 40, and held a <0.01% Share of Search versus Minuteman’s <0.01%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Hako or Minuteman?
Compare the floor scrubbers companies operate with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Hako, Minuteman. The figures are in the table below the chart.
View monthly share of search table
| Month | Karcher | Nilfisk | Tennant | Advance | Hako | Minuteman |
|---|---|---|---|---|---|---|
| Oct 2025 | 89.5% | 9.8% | 0.59% | 0.02% | <0.01% | <0.01% |
| Nov 2025 | 92.6% | 6.9% | 0.5% | 0.01% | <0.01% | <0.01% |
| Dec 2025 | 91.2% | 8.2% | 0.6% | 0.01% | <0.01% | <0.01% |
| Jan 2026 | 89.5% | 9.8% | 0.59% | 0.02% | <0.01% | <0.01% |
| Feb 2026 | 89.4% | 9.8% | 0.72% | 0.02% | <0.01% | <0.01% |
| Mar 2026 | 91.3% | 8.2% | 0.49% | 0.01% | <0.01% | <0.01% |
| Apr 2026 | 91.3% | 8.2% | 0.4% | 0.01% | <0.01% | <0.01% |
| May 2026 | 91.2% | 8.3% | 0.49% | 0.01% | <0.01% | <0.01% |
| Jun 2026 | 91.2% | 8.2% | 0.6% | 0.02% | <0.01% | <0.01% |
| Jul 2026 | 91.1% | 8.2% | 0.73% | 0.02% | <0.01% | <0.01% |
| Aug 2026 | 91.3% | 8.2% | 0.49% | 0.02% | <0.01% | <0.01% |
| Sep 2026 | — | — | — | — | — | — |
How has the Hako and Minuteman comparison changed over the last 12 months?
3 findings
- The lead changed hands 3 times in the 11 months ending August 2026: Hako took it in February 2026, Minuteman took it in March 2026, Hako took it in August 2026.
- Across the 11 months ending August 2026, Hako’s estimated Share of Search among floor scrubbers worldwide held steady at <0.01%, and its estimated monthly branded searches moved from 50 to 70.
- Across the 11 months ending August 2026, Minuteman’s estimated Share of Search among floor scrubbers worldwide held steady at <0.01%, and its estimated monthly branded searches moved from 50 to 40.
How did search popularity change for floor scrubbers worldwide in August 2026?
2 changes
In August 2026, Hako rose from 6th to 5th among floor scrubbers worldwide.
In August 2026, Minuteman fell from 5th to 6th among floor scrubbers worldwide.
How each brand is measured
Brandwave collects information about searches that people make online using Hako’s and Minuteman’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
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