Brandwave

Haflinger vs L.L.Bean:Which is more popular?

In September 2026, Haflinger and L.L.Bean were level in searches among slipper brands worldwide, with an estimated 14.8K branded searches each, at 1.7% of the total each. When we asked ChatGPT and Google AI Overviews about slipper brands, Haflinger and L.L.Bean each appeared in two of the five answers. L.L.Bean was mentioned before Haflinger in two out of three answers that named either.

Among slipper brands worldwide in September 2026

Who do people search for more?

Haflinger and L.L.Bean are searched for about as often as each other.

Haflinger 14.8K searchesL.L.Bean 14.8K searches

Who does AI mention more?

Both were mentioned in 2 of 5 answers.

Haflinger in 2 of 5L.L.Bean in 2 of 5

Who does AI recommend more?

L.L.Bean, named ahead of Haflinger in 2 of 3 answers

L.L.Bean first in 2Haflinger first in 1

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Top slipper brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Haflinger and L.L.Bean were each mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. L.L.Bean was listed before Haflinger in two out of three answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. UGG1st
  2. Dearfoams2nd
  3. L.L.Bean3rd
  4. Vionic4th
  5. Minnetonka5th
  6. Isotoner6th
  7. Glerups7th
  8. Birkenstock8th
  9. Haflinger8th
  10. Bombas10th
  11. +3 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • UGG5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Dearfoams4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Haflinger2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • L.L.Bean2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Vionic2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Birkenstock1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Bombas1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Glerups1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Isotoner1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Minnetonka1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers

+3 more

See every answer about slipper brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 25, 2026.

Is Haflinger or L.L.Bean more popular in search?

This chart shows how often people search Google for Haflinger and L.L.Bean by name. Each line represents a brand's share of searches for all 13 slipper brands we track, month by month, from English-language searches worldwide.

Haflinger and L.L.Bean among slipper brands worldwide, by month

Share of searches by month for Haflinger, L.L.Bean. The figures are in the table below the chart.

View monthly share of searches table
MonthUGGBirkenstockBombasGlerupsHaflingerL.L.BeanVionicDearfoamsIsotonerMinnetonkaMahabisGiessweinEMU Australia
Oct 202570.4%9.5%7.7%2.9%1.6%2.3%1.6%0.85%0.85%1.3%0.46%0.38%0.25%
Nov 202572.6%5.3%11.9%2%1.3%2.4%1.1%0.72%0.59%1.3%0.32%0.32%0.17%
Dec 202567.9%5%13.6%2.7%1.5%4.1%1.2%1%0.67%1.5%0.3%0.25%0.16%
Jan 202659.8%9.8%12%4.4%2.4%4.4%2%1.3%1.1%1.6%0.59%0.48%0.21%
Feb 202659.4%14.5%9.8%4.4%2%2.9%2%1.1%1.1%1.6%0.71%0.48%0.21%
Mar 202656%20.6%7.5%4.1%1.8%2.3%2.3%1%1.2%1.5%0.82%0.44%0.37%
Apr 202650.1%22.4%8.2%5.5%2.5%2%3%1.1%1.3%1.3%1.3%0.59%0.59%
May 202649%26.9%6.6%4.4%2.4%1.6%2.9%1.3%1.3%1.1%1.3%0.48%0.72%
Jun 202646.6%31.3%6.3%3.4%2.3%1.5%2.8%1%1.5%1.3%1%0.44%0.56%
Jul 202651.6%28.3%5.7%3.1%2.1%1.4%2.5%1.1%1.4%0.92%0.92%0.34%0.5%
Aug 202658.5%21.5%6.4%3.5%1.9%1.6%1.9%0.86%1.3%1%0.86%0.3%0.3%
Sep 202664.9%15.9%5.8%3.9%1.7%1.7%1.7%0.96%0.96%0.96%0.64%0.34%0.28%

L.L.Bean sells other things too, so only its searches that name this product count here, like “ll bean slippers”.

How has the Haflinger and L.L.Bean comparison changed over the last 12 months?

3 findings
  • The lead changed hands once in the 12 months ending September 2026: Haflinger took it in April 2026.
  • Across the 12 months ending September 2026, Haflinger’s share of searches among slipper brands worldwide moved from 1.6% to 1.7%, and its estimated monthly branded searches moved from 22.2K to 14.8K.
  • Across the 12 months ending September 2026, L.L.Bean’s share of searches among slipper brands worldwide moved from 2.3% to 1.7%, and its estimated monthly branded searches moved from 33.1K to 14.8K.

How did search popularity change for slipper brands worldwide in September 2026?

2 changes
  1. Haflinger’s share of searches among slipper brands worldwide has lost ground for 3 months in a row, from 2.3% to 1.7% in September 2026.

  2. In September 2026, L.L.Bean rose from 7th to 6th among slipper brands worldwide.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Haflinger’s and L.L.Bean’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Haflinger

1 branded search term

  • haflinger slippers

L.L.Bean

1 branded search term

  • ll bean slippers

How the Brand Demand Index is measured

Other head-to-heads among slipper brands

Creator with pink hair and a pink jacket

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