Brandwave

Haemmerlin vs Stanley:Which is more popular?

In September 2026, Haemmerlin had more branded searches than Stanley among wheelbarrow brands worldwide. Haemmerlin had about 3,800 branded searches, while Stanley had 720. Haemmerlin made up 0.97% of all wheelbarrow brand searches we track, and Stanley accounted for 0.18%. When we asked ChatGPT and Google AI Overviews about wheelbarrow brands, neither Haemmerlin nor Stanley appeared in any of the five answers.

Among wheelbarrow brands worldwide in September 2026

Who do people search for more?

Haemmerlin, about 5 searches for every 1 for Stanley

Haemmerlin 3.8K searchesStanley 720 searches

Who does AI mention more?

Both were mentioned in 0 of 5 answers.

Haemmerlin in 0 of 5Stanley in 0 of 5

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Top wheelbarrow brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, neither Haemmerlin nor Stanley showed up in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Jackson1st
  2. True Temper2nd
  3. Gorilla Carts3rd
  4. WORX4th
  5. Walsall–
  6. Haemmerlin–
  7. Stanley–
  8. Draper–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Gorilla Carts4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • True Temper4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Jackson4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • WORX2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Walsall0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Haemmerlin0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Stanley0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Draper0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about wheelbarrow brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Haemmerlin or Stanley more popular in search?

This chart shows how often people search Google for Haemmerlin and Stanley by name. Each line represents a brand's share of searches for all eight wheelbarrow brands we track, month by month, from English-language searches worldwide.

Haemmerlin and Stanley among wheelbarrow brands worldwide, by month

Share of searches by month for Haemmerlin, Stanley. The figures are in the table below the chart.

View monthly share of searches table
MonthWalsallGorilla CartsTrue TemperHaemmerlinJacksonWORXStanleyDraper
Oct 202584%11.3%2.3%1.1%1%0.24%0.2%<0.01%
Nov 202585.9%9.4%2.3%1%0.83%0.28%0.21%<0.01%
Dec 202586.2%9.5%2.3%0.83%0.69%0.29%0.17%<0.01%
Jan 202686.7%7.8%3.5%1%0.55%0.29%0.21%0.01%
Feb 202685.8%7.7%4.2%1.1%0.82%0.25%0.17%<0.01%
Mar 202679.7%13%3.9%1.4%1.4%0.34%0.23%0.01%
Apr 202677.1%15.5%3.8%1.4%1.7%0.41%0.18%0.01%
May 202678.5%15.7%2.6%1.2%1.4%0.42%0.15%<0.01%
Jun 202681.6%13.4%2.2%1%1.2%0.43%0.16%0.01%
Jul 202684%11.3%2.3%0.97%1%0.28%0.16%0.01%
Aug 202683.9%11.3%2.3%0.97%1%0.36%0.2%<0.01%
Sep 202677.1%18.9%1.7%0.97%0.92%0.26%0.18%0.01%

How has the Haemmerlin and Stanley comparison changed over the last 12 months?

3 findings
  • Haemmerlin was ahead of Stanley in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Haemmerlin’s share of searches among wheelbarrow brands worldwide moved from 1.1% to 0.97%, and its estimated monthly branded searches held steady at 3.8K.
  • Across the 12 months ending September 2026, Stanley’s share of searches among wheelbarrow brands worldwide moved from 0.2% to 0.18%, and its estimated monthly branded searches held steady at 720.

How did search popularity change for wheelbarrow brands worldwide in September 2026?

1 change
  1. In September 2026, Haemmerlin rose from 5th to 4th among wheelbarrow brands worldwide.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Haemmerlin’s and Stanley’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Haemmerlin

2 branded search terms

  • haemmerlin
  • haemmerlin wheelbarrow

Stanley

1 branded search term

  • stanley wheelbarrow

How the Brand Demand Index is measured

Other head-to-heads among wheelbarrow brands

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