Groove vs Outreach:Which is more popular by branded search?
In August 2026, Outreach had more branded searches than Groove among sales engagement platforms worldwide. Outreach was estimated to have 2.8K branded searches compared to Groove’s 90, and held a 7.7% Share of Search versus Groove’s 0.25%. These are worldwide searches for English-language branded terms.
Follow Groove vs Outreach and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which is more popular in search, Groove or Outreach?
Compare the platforms sales teams run sequences in. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Outreach, Groove. The figures are in the table below the chart.
View monthly share of search table
| Month | Salesloft | Yesware | Outreach | MX | Groove |
|---|---|---|---|---|---|
| Oct 2025 | 79.6% | 10.4% | 6.7% | 3.1% | 0.21% |
| Nov 2025 | 78% | 12.5% | 6.3% | 3% | 0.21% |
| Dec 2025 | 75.9% | 12% | 7.4% | 4.4% | 0.3% |
| Jan 2026 | 76.6% | 12.2% | 7.3% | 3.6% | 0.25% |
| Feb 2026 | 78.7% | 10.2% | 7.8% | 3% | 0.21% |
| Mar 2026 | 74.9% | 11.9% | 9.5% | 3.5% | 0.24% |
| Apr 2026 | 75.6% | 9.8% | 10.8% | 3.6% | 0.2% |
| May 2026 | 76.8% | 10% | 9.4% | 3.6% | 0.25% |
| Jun 2026 | 77.1% | 10% | 8.1% | 4.4% | 0.25% |
| Jul 2026 | 77.4% | 10% | 7.9% | 4.5% | 0.25% |
| Aug 2026 | 77.5% | 10.1% | 7.7% | 4.5% | 0.25% |
| Sep 2026 | — | — | — | — | — |
How has the Groove and Outreach comparison changed over the last 12 months?
3 findings
- Outreach was ahead of Groove in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Groove’s estimated Share of Search among sales engagement platforms worldwide moved from 0.21% to 0.25%, and its estimated monthly branded searches moved from 110 to 90.
- Across the 11 months ending August 2026, Outreach’s estimated Share of Search among sales engagement platforms worldwide moved from 6.7% to 7.7%, and its estimated monthly branded searches moved from 3.5K to 2.8K.
How did search popularity change for sales engagement platforms worldwide in August 2026?
2 changes
Outreach’s estimated Share of Search among sales engagement platforms worldwide has lost ground for 3 months in a row, from 9.4% to 7.7% in August 2026.
Estimated monthly branded searches for Groove worldwide fell 18.2% over 11 measured months, from 110 to 90 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Groove’s and Outreach’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.