Brandwave

Sales engagement platforms:Which brands are most popular in search?

In August 2026, Salesloft was the most searched among sales engagement platforms worldwide, with an estimated 27.7K branded searches and 77.5% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Salesloft77.5%
  2. Yesware10.1%
  3. Outreach7.7%
  4. MX4.5%
  5. Groove0.25%

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Share of SearchLeaderboard

Compare the platforms sales teams run sequences in. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among sales engagement platforms worldwide, by month

Share of Search by month for Salesloft, Yesware, Outreach, MX. The figures are in the table below the chart.

View monthly share of search table
MonthSalesloftYeswareOutreachMXGroove
Oct 202579.6%10.4%6.7%3.1%0.21%
Nov 202578%12.5%6.3%3%0.21%
Dec 202575.9%12%7.4%4.4%0.3%
Jan 202676.6%12.2%7.3%3.6%0.25%
Feb 202678.7%10.2%7.8%3%0.21%
Mar 202674.9%11.9%9.5%3.5%0.24%
Apr 202675.6%9.8%10.8%3.6%0.2%
May 202676.8%10%9.4%3.6%0.25%
Jun 202677.1%10%8.1%4.4%0.25%
Jul 202677.4%10%7.9%4.5%0.25%
Aug 202677.5%10.1%7.7%4.5%0.25%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.Salesloft

    77.5%

    Held 1st. 27.7K estimated branded searches, -0.14% vs prior month. Share +0.1 points.

  2. 2.Yesware

    10.1%

    Held 2nd. 3.6K estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Outreach

    7.7%

    Held 3rd. 2.8K estimated branded searches, -2.8% vs prior month. Share -0.2 points.

  4. 4.MX

    4.5%

    Held 4th. 1.6K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Groove

    0.25%

    Held 5th. 90 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among sales engagement platforms worldwide?

In August 2026, Salesloft was the most searched among sales engagement platforms worldwide, with an estimated 27.7K branded searches and 77.5% estimated Share of Search within this set. Yesware is in 2nd place, 67.4 percentage points behind at 10.1% Share of Search.

Global sales engagement platforms, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Salesloft79.6% → 77.5%79.6%Oct 202574.9%Mar 20261st
Yesware10.4% → 10.1%12.5%Nov 20259.8%Apr 20262nd
Outreach6.7% → 7.7%10.8%Apr 20266.3%Nov 20253rd
MX3.1% → 4.5%4.5%Aug 20263%Nov 20254th
Groove0.21% → 0.25%0.3%Dec 20250.2%Apr 20265th

Each finding as a sentence

  • Across the 11 months ending August 2026, Salesloft’s estimated Share of Search among sales engagement platforms worldwide decreased from 79.6% to 77.5%.
  • Across the 11 months ending August 2026, Outreach’s estimated Share of Search among sales engagement platforms worldwide increased from 6.7% to 7.7%.
  • Across the 11 months ending August 2026, MX’s estimated Share of Search among sales engagement platforms worldwide increased from 3.1% to 4.5%.
  • Across the 11 months ending August 2026, Salesloft’s estimated Share of Search among sales engagement platforms worldwide peaked at 79.6% in October 2025 and was lowest at 74.9% in March 2026.
  • Across the 11 months ending August 2026, Yesware’s estimated Share of Search among sales engagement platforms worldwide peaked at 12.5% in November 2025 and was lowest at 9.8% in April 2026.
  • Across the 11 months ending August 2026, Outreach’s estimated Share of Search among sales engagement platforms worldwide peaked at 10.8% in April 2026 and was lowest at 6.3% in November 2025.
  • Across the 11 months ending August 2026, MX’s estimated Share of Search among sales engagement platforms worldwide peaked at 4.5% in August 2026 and was lowest at 3% in November 2025.
  • Across the 11 months ending August 2026, Yesware and Groove held steady: their estimated Share of Search among sales engagement platforms worldwide each moved less than 0.5 percentage points.

How did search popularity change for sales engagement platforms worldwide in August 2026?

  1. MX’s estimated Share of Search among sales engagement platforms worldwide has gained ground for 3 months in a row, from 3.6% to 4.5% in August 2026.

  2. Salesloft’s estimated Share of Search among sales engagement platforms worldwide has gained ground for 3 months in a row, from 76.8% to 77.5% in August 2026.

  3. Outreach’s estimated Share of Search among sales engagement platforms worldwide has lost ground for 3 months in a row, from 9.4% to 7.7% in August 2026.

  4. Estimated monthly branded searches for Yesware worldwide fell 33.3% over 11 measured months, from 5.4K to 3.6K in August 2026.

  5. Estimated monthly branded searches for Groove worldwide fell 18.2% over 11 measured months, from 110 to 90 in August 2026.

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