Greyson Clothiers vs Nike:Which is more popular?
In September 2026, Greyson Clothiers had more branded searches than Nike among golf clothing brands worldwide. Greyson Clothiers had about 30,300 branded searches, while Nike had 22,200. Greyson Clothiers made up 2.2% of all golf clothing brand searches we track, and Nike accounted for 1.6%. When we asked ChatGPT and Google AI Overviews about golf clothing brands, Nike appeared in three of the five answers and Greyson Clothiers in one. Nike was mentioned before Greyson Clothiers in two out of three answers that named either.
Who do people search for more?
Greyson Clothiers, about 36% more searches than Nike
Who does AI mention more?
Nike, mentioned in 3 of 5 answers, Greyson Clothiers in 1
Who does AI recommend more?
Nike, named ahead of Greyson Clothiers in 2 of 3 answers
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Top golf clothing brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Nike was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Greyson Clothiers was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Nike was listed before Greyson Clothiers in two out of three answers that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Peter Millar1st
FootJoy2nd
Adidas3rd
Lululemon4th- Nike5th
Under Armour6th- Greyson Clothiers7th
Malbon Golf8th
Holderness & Bourne9th
TravisMathew10th- +5 more
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Peter Millar5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Adidas5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- FootJoy5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Lululemon4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Under Armour4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Nike3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Malbon Golf1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- TravisMathew1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Holderness & Bourne1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Greyson Clothiers1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about golf clothing brands
5 answers
Asked ChatGPT
“Which golf clothing brand should I buy?”
Asked ChatGPT
“What are the best golf clothing brands?”
Asked ChatGPT
“What's the best golf clothing brand for playing in hot weather?”
Searched Google, AI Overview
“golf apparel”
Searched Google, AI Overview
“golf clothes”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 25, 2026.
Is Greyson Clothiers or Nike more popular in search?
This chart shows how often people search Google for Greyson Clothiers and Nike by name. Each line represents a brand's share of searches for all 15 golf clothing brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Greyson Clothiers, Nike. The figures are in the table below the chart.
View monthly share of searches table
| Month | Peter Millar | Rhoback | Johnnie-O | Malbon Golf | TravisMathew | Holderness & Bourne | Greyson Clothiers | Nike | Galvin Green | J.Lindeberg | Lululemon | Redvanly | Under Armour | Adidas | FootJoy |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 29.3% | 19.6% | 7.2% | 8.8% | 13.1% | 5.9% | 3.4% | 2.6% | 1.8% | 1.4% | 1.2% | 1.8% | 1.4% | 1.8% | 0.64% |
| Nov 2025 | 27.9% | 27.9% | 6.9% | 8.3% | 12.5% | 4.6% | 2.7% | 2.5% | 1.4% | 1.1% | 0.75% | 1.4% | 0.92% | 0.92% | 0.41% |
| Dec 2025 | 30.4% | 20.3% | 9.1% | 9.1% | 13.6% | 5% | 2.8% | 2.7% | 1.2% | 1% | 0.82% | 1.5% | 0.82% | 1.2% | 0.54% |
| Jan 2026 | 40% | 14.7% | 8% | 8% | 12% | 4.4% | 3% | 2.4% | 1.3% | 1.1% | 1.3% | 1.3% | 1.1% | 0.72% | 0.59% |
| Feb 2026 | 32.1% | 14.3% | 7.9% | 9.6% | 14.3% | 5.3% | 3.2% | 4.3% | 1.3% | 1.3% | 1.3% | 1.6% | 1.3% | 1.6% | 0.57% |
| Mar 2026 | 29% | 15.9% | 8.7% | 10.6% | 13% | 5.8% | 2.9% | 3.9% | 1.2% | 1.4% | 1.4% | 1.7% | 1.4% | 2.1% | 0.95% |
| Apr 2026 | 34.4% | 12.6% | 6.9% | 12.6% | 10.3% | 5.7% | 2.8% | 4.6% | 0.93% | 1.7% | 1.7% | 1.4% | 1.4% | 2.1% | 0.76% |
| May 2026 | 30.5% | 13.7% | 7.5% | 11.2% | 13.7% | 6.1% | 3.2% | 4.1% | 1% | 1.5% | 1.8% | 1.5% | 1.5% | 1.8% | 0.82% |
| Jun 2026 | 28.7% | 19.2% | 8.6% | 10.5% | 12.8% | 5.8% | 2.5% | 3.9% | 0.94% | 1.4% | 1.4% | 1.4% | 0.94% | 1.4% | 0.63% |
| Jul 2026 | 36.9% | 11.1% | 11.1% | 11.1% | 11.1% | 5% | 2.6% | 3.3% | 0.81% | 1.5% | 1.5% | 1.5% | 0.99% | 0.99% | 0.66% |
| Aug 2026 | 45.9% | 13.7% | 6.2% | 9.2% | 9.2% | 5% | 2.2% | 1.8% | 0.83% | 1.2% | 1.2% | 1.2% | 0.83% | 0.83% | 0.55% |
| Sep 2026 | 49.3% | 12.1% | 8.1% | 8.1% | 8.1% | 4.4% | 2.2% | 1.6% | 1.1% | 1.1% | 1.1% | 1.1% | 0.89% | 0.59% | 0.4% |
Nike sells other things too, so only its searches that name this product count here, like “nike golf apparel”.
How has the Greyson Clothiers and Nike comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 12 months ending September 2026: Nike took it in February 2026, Greyson Clothiers took it in August 2026.
- Across the 12 months ending September 2026, Greyson Clothiers’ share of searches among golf clothing brands worldwide moved from 3.4% to 2.2%, and its estimated monthly branded searches moved from 28.8K to 30.3K.
- Across the 12 months ending September 2026, Nike’s share of searches among golf clothing brands worldwide moved from 2.6% to 1.6%, and its estimated monthly branded searches held steady at 22.2K.
How did search popularity change for golf clothing brands worldwide in September 2026?
1 change
Nike’s share of searches among golf clothing brands worldwide has lost ground for 3 months in a row, from 3.9% to 1.6% in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Greyson Clothiers’ and Nike’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Greyson Clothiers
2 branded search terms
- greyson clothiers
- greyson golf
Nike
1 branded search term
- nike golf apparel
Other head-to-heads among golf clothing brands
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