Brandwave

Gretsch vs Sonor:Which is searched more?

In September 2026, Gretsch had more branded searches than Sonor among drum kit brands worldwide. Gretsch had about 49,500 branded searches, while Sonor had 14,800. Gretsch made up 24.6% of all drum kit brand searches we track, and Sonor accounted for 7.3%. These are worldwide searches for English-language branded terms.

Share of searches among drum kit brands worldwide in September 2026Is Gretsch or Sonor more popular in search?
Gretsch24.6%49.5K searches
vs
Sonor7.3%14.8K searches

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Is Gretsch or Sonor more popular in search?

Compare the drum kit brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Gretsch and Sonor among drum kit brands worldwide, by month

Share of searches by month for Gretsch, Sonor. The figures are in the table below the chart.

View monthly share of searches table
MonthGretschAlesisDWPearlMapexTamaLudwigSonorRoland
Oct 202524.4%13.4%13.4%13.4%7.3%9%6%7.3%6%
Nov 202525.1%13.7%13.7%11.2%7.5%7.5%7.5%7.5%6.1%
Dec 202524.2%16.2%13.3%10.8%7.2%8.9%7.2%7.2%4.8%
Jan 202624.4%13.3%13.3%13.3%7.3%8.9%7.3%7.3%4.9%
Feb 202624.4%13.3%13.3%13.3%7.3%8.9%7.3%7.3%4.9%
Mar 202623.7%13%13%13%8.7%8.7%7.1%7.1%5.8%
Apr 202624.6%13.4%13.4%11%9%9%7.3%7.3%4.9%
May 202624.6%13.4%13.4%11%9%9%7.3%7.3%4.9%
Jun 202623.9%13.1%13.1%16%8.7%8.7%5.8%5.8%4.8%
Jul 202618.4%12.3%10.1%27.5%6.7%8.2%5.5%6.7%4.5%
Aug 202622.2%12.2%12.2%22.2%6.6%8.1%6.6%5.4%4.4%
Sep 202624.6%13.4%13.4%11%9%9%7.3%7.3%4.9%

How has the Gretsch and Sonor comparison changed over the last 12 months?

3 findings
  • Gretsch was ahead of Sonor in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Gretsch’s share of searches among drum kit brands worldwide moved from 24.4% to 24.6%, and its estimated monthly branded searches moved from 60.5K to 49.5K.
  • Across the 12 months ending September 2026, Sonor’s share of searches among drum kit brands worldwide held steady at 7.3%, and its estimated monthly branded searches moved from 18.1K to 14.8K.

How did search popularity change for drum kit brands worldwide in September 2026?

2 changes
  1. In September 2026, Gretsch gained share of searches among drum kit brands worldwide, from 22.2% to 24.6%.

  2. In September 2026, Sonor gained share of searches among drum kit brands worldwide, from 5.4% to 7.3%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Gretsch’s and Sonor’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Gretsch

1 branded search term

  • gretsch

Sonor

1 branded search term

  • sonor

How the Brand Demand Index is measured

Other head-to-heads among drum kit brands

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