Brandwave

Grayl vs Philips:Which is searched more?

In August 2026, Philips had more branded searches than Grayl among water filter bottles worldwide. Philips was estimated to have 1.1M branded searches compared to Grayl’s 12.1K, and held a 59.9% Share of Search versus Grayl’s 0.66%. These are worldwide searches for English-language branded terms.

Share of Search among water filter bottles worldwide in August 2026Which is more popular in search, Grayl or Philips?
Grayl0.66%12.1K searches
vs
Philips59.9%1.1M searches

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Which is more popular in search, Grayl or Philips?

Compare the water filter bottles people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Grayl and Philips among water filter bottles worldwide, by month

Share of Search by month for Philips, Grayl. The figures are in the table below the chart.

View monthly share of search table
MonthPhilipsGrayl
Oct 202565%0.49%
Nov 202568.6%0.53%
Dec 202569.5%0.5%
Jan 202662.8%0.57%
Feb 202665.6%0.55%
Mar 202659.8%0.62%
Apr 202661.7%0.65%
May 202660%0.98%
Jun 202659.3%0.64%
Jul 202661.9%0.58%
Aug 202659.9%0.66%
Sep 2026——

How has the Grayl and Philips comparison changed over the last 12 months?

  • Philips was ahead of Grayl in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Grayl’s estimated Share of Search among water filter bottles worldwide moved from 0.49% to 0.66%, and its estimated monthly branded searches moved from 8.1K to 12.1K.
  • Across the 11 months ending August 2026, Philips’ estimated Share of Search among water filter bottles worldwide moved from 65% to 59.9%, and its estimated monthly branded searches held steady at 1.1M.

How did search popularity change for water filter bottles worldwide in August 2026?

  1. In August 2026, Philips lost estimated Share of Search among water filter bottles worldwide, from 61.9% to 59.9%.

  2. Estimated monthly branded searches for Grayl worldwide rose 49.4% over 11 measured months, from 8.1K to 12.1K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Grayl’s and Philips’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Grayl

1 branded search term

  • grayl

Philips

7 branded search terms

  • air fryer philips
  • philips air fryer
  • philips airfryer
  • philips com
  • philips oneblade
  • philips shaver
  • shaver philips

How the Brand Demand Index is measured

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