Brandwave

Goulds Water Technology vs Wilo:Which is searched more?

In September 2026, Wilo had more branded searches than Goulds Water Technology among water pump brands worldwide. Wilo had about 60,500 branded searches, while Goulds Water Technology had 1,000. Wilo made up 19.9% of all water pump brand searches we track, and Goulds Water Technology accounted for 0.33%. These are worldwide searches for English-language branded terms.

Share of searches among water pump brands worldwide in September 2026Is Goulds Water Technology or Wilo more popular in search?
Goulds Water Technology0.33%1K searches
vs
Wilo19.9%60.5K searches

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Is Goulds Water Technology or Wilo more popular in search?

Compare the water pump brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Goulds Water Technology and Wilo among water pump brands worldwide, by month

Share of searches by month for Wilo, Goulds Water Technology. The figures are in the table below the chart.

View monthly share of searches table
MonthGrundfosWiloFranklin ElectricPedrolloOngaDABLowaraDaveyWAYNEGoulds Water Technology
Oct 202556.2%20.7%5.1%6.2%3.4%4.1%2.3%1.2%0.41%0.36%
Nov 202552%23.3%5.7%5.7%3.8%4.7%2.6%1.4%0.38%0.41%
Dec 202555.8%20.4%5%6.1%4.1%4.1%2.2%1.5%0.43%0.34%
Jan 202656.8%20.9%5.1%5.1%3.4%4.1%2.3%1.5%0.36%0.37%
Feb 202654.4%20%6%6%4%4.8%2.7%1.5%0.4%0.43%
Mar 202651.4%23%5.6%6.9%3.8%4.6%2.5%1.1%0.55%0.4%
Apr 202650.7%22.8%6.8%6.8%3.7%4.5%2.5%1.1%0.67%0.4%
May 202653.5%19.6%5.9%7.2%4.8%4.7%2.1%1.2%0.61%0.42%
Jun 202654.7%20%6%6%4%4.8%2.2%1.2%0.63%0.43%
Jul 202649%21.9%6.6%8%4.4%5.3%2.4%1.3%0.69%0.47%
Aug 202649.9%22.3%6.7%6.7%5.5%4.6%2%1.3%0.59%0.48%
Sep 202654.2%19.9%5.9%5.9%4.9%4.8%2.2%1.4%0.49%0.33%

How has the Goulds Water Technology and Wilo comparison changed over the last 12 months?

3 findings

How did search popularity change for water pump brands worldwide in September 2026?

2 changes
  1. In September 2026, Wilo lost share of searches among water pump brands worldwide, from 22.3% to 19.9%.

  2. Estimated monthly branded searches for Goulds Water Technology worldwide fell 23.1% over 12 measured months, from 1.3K to 1K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Goulds Water Technology’s and Wilo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Goulds Water Technology

1 branded search term

  • goulds water technology

Wilo

1 branded search term

  • wilo

How the Brand Demand Index is measured

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