Goulds Water Technology vs Wilo:Which is searched more?
In September 2026, Wilo had more branded searches than Goulds Water Technology among water pump brands worldwide. Wilo had about 60,500 branded searches, while Goulds Water Technology had 1,000. Wilo made up 19.9% of all water pump brand searches we track, and Goulds Water Technology accounted for 0.33%. These are worldwide searches for English-language branded terms.
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Is Goulds Water Technology or Wilo more popular in search?
Compare the water pump brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Wilo, Goulds Water Technology. The figures are in the table below the chart.
View monthly share of searches table
| Month | Grundfos | Wilo | Franklin Electric | Pedrollo | Onga | DAB | Lowara | Davey | WAYNE | Goulds Water Technology |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 56.2% | 20.7% | 5.1% | 6.2% | 3.4% | 4.1% | 2.3% | 1.2% | 0.41% | 0.36% |
| Nov 2025 | 52% | 23.3% | 5.7% | 5.7% | 3.8% | 4.7% | 2.6% | 1.4% | 0.38% | 0.41% |
| Dec 2025 | 55.8% | 20.4% | 5% | 6.1% | 4.1% | 4.1% | 2.2% | 1.5% | 0.43% | 0.34% |
| Jan 2026 | 56.8% | 20.9% | 5.1% | 5.1% | 3.4% | 4.1% | 2.3% | 1.5% | 0.36% | 0.37% |
| Feb 2026 | 54.4% | 20% | 6% | 6% | 4% | 4.8% | 2.7% | 1.5% | 0.4% | 0.43% |
| Mar 2026 | 51.4% | 23% | 5.6% | 6.9% | 3.8% | 4.6% | 2.5% | 1.1% | 0.55% | 0.4% |
| Apr 2026 | 50.7% | 22.8% | 6.8% | 6.8% | 3.7% | 4.5% | 2.5% | 1.1% | 0.67% | 0.4% |
| May 2026 | 53.5% | 19.6% | 5.9% | 7.2% | 4.8% | 4.7% | 2.1% | 1.2% | 0.61% | 0.42% |
| Jun 2026 | 54.7% | 20% | 6% | 6% | 4% | 4.8% | 2.2% | 1.2% | 0.63% | 0.43% |
| Jul 2026 | 49% | 21.9% | 6.6% | 8% | 4.4% | 5.3% | 2.4% | 1.3% | 0.69% | 0.47% |
| Aug 2026 | 49.9% | 22.3% | 6.7% | 6.7% | 5.5% | 4.6% | 2% | 1.3% | 0.59% | 0.48% |
| Sep 2026 | 54.2% | 19.9% | 5.9% | 5.9% | 4.9% | 4.8% | 2.2% | 1.4% | 0.49% | 0.33% |
How has the Goulds Water Technology and Wilo comparison changed over the last 12 months?
3 findings
- Wilo was ahead of Goulds Water Technology in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Goulds Water Technology’s share of searches among water pump brands worldwide moved from 0.36% to 0.33%, and its estimated monthly branded searches moved from 1.3K to 1K.
- Across the 12 months ending September 2026, Wilo’s share of searches among water pump brands worldwide moved from 20.7% to 19.9%, and its estimated monthly branded searches moved from 74K to 60.5K.
How did search popularity change for water pump brands worldwide in September 2026?
2 changes

In September 2026, Wilo lost share of searches among water pump brands worldwide, from 22.3% to 19.9%.
Estimated monthly branded searches for Goulds Water Technology worldwide fell 23.1% over 12 measured months, from 1.3K to 1K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Goulds Water Technology’s and Wilo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Goulds Water Technology
1 branded search term
- goulds water technology
Wilo
1 branded search term
- wilo
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