Brandwave

Gorgias vs Salesforce:Which is more popular?

In September 2026, Gorgias had more branded searches than Salesforce among omnichannel support platforms worldwide. Gorgias had about 165,000 branded searches, while Salesforce had 6,400. Gorgias made up 28.5% of all omnichannel support platform searches we track, and Salesforce accounted for 1.1%. When we asked ChatGPT and Google AI Overviews about omnichannel support platforms, Salesforce appeared in four of the five answers and Gorgias in one. Salesforce was mentioned before Gorgias in every answer that named either.

Among omnichannel support platforms worldwide in September 2026

Who do people search for more?

Gorgias, about 26 searches for every 1 for Salesforce

Gorgias 165K searchesSalesforce 6.4K searches

Who does AI mention more?

Salesforce, mentioned in 4 of 5 answers, Gorgias in 1

Salesforce in 4 of 5Gorgias in 1 of 5

Who does AI recommend more?

Salesforce, named ahead of Gorgias in 4 of 4 answers

Salesforce first in 4Gorgias never first

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Top omnichannel support platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Salesforce was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Gorgias was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Salesforce was listed before Gorgias in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Zendesk1st
  2. Freshdesk2nd
  3. Intercom3rd
  4. Salesforce4th
  5. Gorgias5th
  6. Kustomer–
  7. Gladly–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Zendesk5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Freshdesk5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Salesforce4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Intercom4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Gorgias1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Kustomer0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Gladly0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about omnichannel support platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Gorgias or Salesforce more popular in search?

This chart shows how often people search Google for Gorgias and Salesforce by name. Each line represents a brand's share of searches for all seven omnichannel support platforms we track, month by month, from English-language searches worldwide.

Gorgias and Salesforce among omnichannel support platforms worldwide, by month

Share of searches by month for Gorgias, Salesforce. The figures are in the table below the chart.

View monthly share of searches table
MonthZendeskGorgiasFreshdeskKustomerSalesforceIntercomGladly
Oct 202552.5%28.3%15.7%1.4%1.4%0.7%<0.01%
Nov 202546.1%37.1%13.8%1.2%1.2%0.55%<0.01%
Dec 202549.7%32.7%14.9%1.1%1%0.6%<0.01%
Jan 202654.3%29.3%13.4%1.2%1.2%0.64%<0.01%
Feb 202654.2%29.1%13.3%1.2%1.4%0.76%<0.01%
Mar 202657.8%25.5%13%1.3%1.5%1%<0.01%
Apr 202650.5%33.2%12.5%1.3%1.3%1.2%<0.01%
May 202655.2%29.8%11.2%1.2%1.2%1.5%<0.01%
Jun 202653.7%29%13.3%1.2%1.1%1.7%<0.01%
Jul 202646.9%37.8%11.6%1.2%1.4%1.1%<0.01%
Aug 202650.4%33.4%12.6%1.3%1.3%1.1%<0.01%
Sep 202652.5%28.5%15.9%1.1%1.1%0.94%<0.01%

How has the Gorgias and Salesforce comparison changed over the last 12 months?

3 findings

How did search popularity change for omnichannel support platforms worldwide in September 2026?

2 changes
  1. In September 2026, Gorgias lost share of searches among omnichannel support platforms worldwide, from 33.4% to 28.5%.

  2. Estimated monthly branded searches for Salesforce worldwide fell 34% over 12 measured months, from 9.7K to 6.4K in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Gorgias’ and Salesforce’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Gorgias

1 branded search term

  • gorgias

Salesforce

2 branded search terms

  • salesforce service cloud
  • service cloud salesforce

How the Brand Demand Index is measured

Other head-to-heads among omnichannel support platforms

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