Google Veo vs Luma AI:Which is more popular?

Name: Google Veo vs Luma AI: Which is searched more?
Creator: Brandwave
License: https://creativecommons.org/licenses/by/4.0/

In September 2026, Google Veo had more branded searches than Luma AI among AI video generators worldwide. Google Veo had about 879,000 branded searches, while Luma AI had 751,000. Google Veo made up 11.3% of all AI video generator searches we track, and Luma AI accounted for 9.6%. When we asked ChatGPT and Google AI Overviews about AI video generators, Google Veo appeared in all five answers and Luma AI in one. Google Veo was mentioned before Luma AI in every answer.

Among AI video generators worldwide in September 2026

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Top AI video generators in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Google Veo appeared in all five answers. Luma AI was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Google Veo was listed before Luma AI in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

How many AI answers named each brand
Brand	ChatGPT	Google	Answers that named it
Kling AI	Named in 3 of 3 ChatGPT answers	Named in 2 of 2 Google AI Overviews	5 of 5
Google Veo	Named in 3 of 3 ChatGPT answers	Named in 2 of 2 Google AI Overviews	5 of 5
Runway	Named in 3 of 3 ChatGPT answers	Named in 2 of 2 Google AI Overviews	5 of 5
HeyGen	Named in 2 of 3 ChatGPT answers	Named in 1 of 2 Google AI Overviews	3 of 5
Adobe Firefly	Named in 1 of 3 ChatGPT answers	Named in 1 of 2 Google AI Overviews	2 of 5
Pika	Named in 2 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	2 of 5
Luma AI	Named in 1 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	1 of 5
Synthesia	Named in 0 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	0 of 5

Kling AI5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Google Veo5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Runway5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
HeyGen3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Adobe Firefly2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Pika2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Luma AI1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Synthesia0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about AI video generators

5 answers

Asked ChatGPT
“Which AI video generator should I use?”
1. 1Google Veo
2. 2Runway
3. 3Kling AI
4. 4Pika
5. 5HeyGen
Asked ChatGPT
“What are the best AI video generators?”
1. 1Google Veo
2. 2Runway
3. 3Kling AI
4. 4Adobe Firefly
5. 5Pika
6. 6Luma AI
7. 7HeyGen
Asked ChatGPT
“What's the best AI video generator for text to video?”
1. 1Google Veo
2. 2Runway
3. 3Kling AI
Searched Google, AI Overview
“ai video generators”
1. 1Google Veo
2. 2Runway
3. 3Kling AI
4. 4HeyGen
Searched Google, AI Overview
“ai video maker”
1. 1Runway
2. 2Kling AI
3. 3Adobe Firefly
4. 4Google Veo

Not named in any answer:

Synthesia

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Google Veo or Luma AI more popular in search?

This chart shows how often people search Google for Google Veo and Luma AI by name. Each line represents a brand's share of searches for all eight AI video generators we track, month by month, from English-language searches worldwide.

Google Veo and Luma AI among AI video generators worldwide, by month

Month	Kling AI	HeyGen	Adobe Firefly	Google Veo	Luma AI	Runway	Synthesia	Pika
Oct 2025	22.1%	26.6%	12.1%	21.1%	4.1%	7.4%	5.5%	1.1%
Nov 2025	19.5%	29.6%	13%	18.5%	4.4%	8%	5.9%	1.2%
Dec 2025	40.9%	22%	8.2%	11.8%	5.7%	5.5%	4.6%	1.4%
Jan 2026	42.8%	22.3%	7%	10.4%	6.4%	5.7%	3.9%	1.4%
Feb 2026	35.2%	26.7%	8.6%	10.8%	7%	6.3%	3.9%	1.4%
Mar 2026	27.7%	25.7%	10.1%	10.8%	9.1%	9.8%	3.8%	3%
Apr 2026	23.8%	27%	10.6%	9.8%	10.6%	12%	4%	2.1%
May 2026	30.8%	22.9%	11.2%	9%	14.3%	7.5%	2.8%	1.5%
Jun 2026	32%	23.7%	11.7%	11.6%	10.5%	4.7%	3.6%	2.3%
Jul 2026	33.6%	20.3%	10%	14.9%	11%	4.1%	3.1%	3%
Aug 2026	32.3%	23.5%	11.8%	12.7%	9.6%	4.2%	2.9%	2.9%
Sep 2026	28.7%	25.6%	12.8%	11.3%	9.6%	5.6%	3.2%	3.2%

How has the Google Veo and Luma AI comparison changed over the last 12 months?

3 findings

The lead changed hands 2 times in the 12 months ending September 2026: Luma AI took it in April 2026, Google Veo took it in June 2026.
Across the 12 months ending September 2026, Google Veo’s share of searches among AI video generators worldwide moved from 21.1% to 11.3%, and its estimated monthly branded searches moved from 1.7M to 879K.
Across the 12 months ending September 2026, Luma AI’s share of searches among AI video generators worldwide moved from 4.1% to 9.6%, and its estimated monthly branded searches moved from 342K to 751K.

How did search popularity change for AI video generators worldwide in September 2026?

3 changes

In September 2026, Adobe Firefly overtook Google Veo to rank 3rd among AI video generators worldwide, with 12.8% of the searches.
In September 2026, Google Veo lost share of searches among AI video generators worldwide, from 12.7% to 11.3%.
Estimated monthly branded searches for Luma AI worldwide rose 119.9% over 12 measured months, from 342K to 751K in September 2026.

How are branded searches counted?

5 search terms

Brandwave collects information about searches that people make online using Google Veo’s and Luma AI’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.