Google Drive vs Smash:Which is more popular?
In September 2026, Google Drive had more branded searches than Smash among file sharing services worldwide. Google Drive had about 37.2 million branded searches, while Smash had 40,500. Google Drive made up 53.3% of all file sharing service searches we track, and Smash accounted for 0.06%. When we asked ChatGPT and Google AI Overviews about file sharing services, Google Drive appeared in four of the five answers and Smash in two. Google Drive was mentioned before Smash in three out of four answers that named either.
Who do people search for more?
Google Drive, about 919 searches for every 1 for Smash
Who does AI mention more?
Google Drive, mentioned in 4 of 5 answers, Smash in 2
Who does AI recommend more?
Google Drive, named ahead of Smash in 3 of 4 answers
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Top file sharing services in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Google Drive was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Smash was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Google Drive was listed before Smash in three out of four answers that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- Google Drive1st
Dropbox2nd
WeTransfer3rd
OneDrive4th
Smash5th
Filemail6th
Proton Drive7th
MEGA8th
Box9th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- WeTransfer5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Dropbox5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Google Drive4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- OneDrive3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Proton Drive2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Filemail2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Smash2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- MEGA2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Box1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
See every answer about file sharing services
5 answers
Asked ChatGPT
“Which file sharing service should I use?”
Asked ChatGPT
“What are the best file sharing services?”
Asked ChatGPT
“What's the best file sharing service for large files?”
Searched Google, AI Overview
“file sharing services”
Searched Google, AI Overview
“send large files”
Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.
Is Google Drive or Smash more popular in search?
This chart shows how often people search Google for Google Drive and Smash by name. Each line represents a brand's share of searches for all nine file sharing services we track, month by month, from English-language searches worldwide.
Share of searches by month for Google Drive, Smash. The figures are in the table below the chart.
View monthly share of searches table
| Month | Google Drive | OneDrive | WeTransfer | Dropbox | Proton Drive | Filemail | Smash | MEGA | Box |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 51.2% | 18.7% | 22.8% | 6.9% | 0.19% | 0.15% | 0.06% | 0.02% | <0.01% |
| Nov 2025 | 53% | 15.8% | 23.7% | 7.1% | 0.19% | 0.13% | 0.05% | 0.01% | <0.01% |
| Dec 2025 | 52% | 15.6% | 23.3% | 8.6% | 0.23% | 0.15% | 0.06% | 0.02% | <0.01% |
| Jan 2026 | 55.4% | 16.5% | 20.2% | 7.4% | 0.25% | 0.11% | 0.05% | 0.01% | <0.01% |
| Feb 2026 | 55.4% | 16.5% | 20.2% | 7.4% | 0.25% | 0.11% | 0.05% | 0.02% | <0.01% |
| Mar 2026 | 51.1% | 18.7% | 22.8% | 6.9% | 0.28% | 0.1% | 0.06% | 0.02% | <0.01% |
| Apr 2026 | 55.4% | 16.5% | 20.2% | 7.4% | 0.25% | 0.11% | 0.05% | 0.03% | <0.01% |
| May 2026 | 55.3% | 16.5% | 20.2% | 7.4% | 0.3% | 0.11% | 0.05% | 0.03% | <0.01% |
| Jun 2026 | 50.3% | 18.4% | 22.5% | 8.3% | 0.27% | 0.12% | 0.07% | 0.04% | <0.01% |
| Jul 2026 | 52.9% | 15.9% | 23.6% | 7.1% | 0.29% | 0.11% | 0.06% | 0.03% | <0.01% |
| Aug 2026 | 55.2% | 16.6% | 20.2% | 7.4% | 0.37% | 0.11% | 0.05% | 0.03% | <0.01% |
| Sep 2026 | 53.3% | 19.5% | 19.5% | 7.2% | 0.35% | 0.11% | 0.06% | 0.03% | <0.01% |
How has the Google Drive and Smash comparison changed over the last 12 months?
3 findings
- Google Drive was ahead of Smash in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Google Drive’s share of searches among file sharing services worldwide moved from 51.2% to 53.3%, and its estimated monthly branded searches held steady at 37.2M.
- Across the 12 months ending September 2026, Smash’s share of searches among file sharing services worldwide held steady at 0.06%, and its estimated monthly branded searches held steady at 40.5K.
How did search popularity change for file sharing services worldwide in September 2026?
1 change
In September 2026, Google Drive lost share of searches among file sharing services worldwide, from 55.2% to 53.3%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Google Drive’s and Smash’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Google Drive
1 branded search term
- google drive
Smash
1 branded search term
- fromsmash
Other head-to-heads among file sharing services
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