Brandwave

Dropbox vs WeTransfer:Which is more popular?

In September 2026, WeTransfer had more branded searches than Dropbox among file sharing services worldwide. WeTransfer had about 13.6 million branded searches, while Dropbox had 5 million. WeTransfer made up 19.5% of all file sharing service searches we track, and Dropbox accounted for 7.2%. When we asked ChatGPT and Google AI Overviews about file sharing services, both Dropbox and WeTransfer appeared in all five answers. Dropbox was mentioned before WeTransfer in three out of five answers.

Among file sharing services worldwide in September 2026

Who do people search for more?

WeTransfer, about 3 searches for every 1 for Dropbox

WeTransfer 13.6M searchesDropbox 5M searches

Who does AI mention more?

Both are mentioned in every answer we collected.

Dropbox in 5 of 5WeTransfer in 5 of 5

Who does AI recommend more?

Dropbox, named ahead of WeTransfer in 3 of 5 answers

Dropbox first in 3WeTransfer first in 2

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Top file sharing services in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, both Dropbox and WeTransfer showed up in all five answers. Dropbox was listed before WeTransfer in three of them.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Google Drive1st
  2. Dropbox2nd
  3. WeTransfer3rd
  4. OneDrive4th
  5. Smash5th
  6. Filemail6th
  7. Proton Drive7th
  8. MEGA8th
  9. Box9th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • WeTransfer5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Dropbox5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Google Drive4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • OneDrive3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Proton Drive2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Filemail2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Smash2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • MEGA2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Box1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers

See every answer about file sharing services

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.

Is Dropbox or WeTransfer more popular in search?

This chart shows how often people search Google for Dropbox and WeTransfer by name. Each line represents a brand's share of searches for all nine file sharing services we track, month by month, from English-language searches worldwide.

Dropbox and WeTransfer among file sharing services worldwide, by month

Share of searches by month for WeTransfer, Dropbox. The figures are in the table below the chart.

View monthly share of searches table
MonthGoogle DriveOneDriveWeTransferDropboxProton DriveFilemailSmashMEGABox
Oct 202551.2%18.7%22.8%6.9%0.19%0.15%0.06%0.02%<0.01%
Nov 202553%15.8%23.7%7.1%0.19%0.13%0.05%0.01%<0.01%
Dec 202552%15.6%23.3%8.6%0.23%0.15%0.06%0.02%<0.01%
Jan 202655.4%16.5%20.2%7.4%0.25%0.11%0.05%0.01%<0.01%
Feb 202655.4%16.5%20.2%7.4%0.25%0.11%0.05%0.02%<0.01%
Mar 202651.1%18.7%22.8%6.9%0.28%0.1%0.06%0.02%<0.01%
Apr 202655.4%16.5%20.2%7.4%0.25%0.11%0.05%0.03%<0.01%
May 202655.3%16.5%20.2%7.4%0.3%0.11%0.05%0.03%<0.01%
Jun 202650.3%18.4%22.5%8.3%0.27%0.12%0.07%0.04%<0.01%
Jul 202652.9%15.9%23.6%7.1%0.29%0.11%0.06%0.03%<0.01%
Aug 202655.2%16.6%20.2%7.4%0.37%0.11%0.05%0.03%<0.01%
Sep 202653.3%19.5%19.5%7.2%0.35%0.11%0.06%0.03%<0.01%

How has the Dropbox and WeTransfer comparison changed over the last 12 months?

3 findings
  • WeTransfer was ahead of Dropbox in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Dropbox’s share of searches among file sharing services worldwide moved from 6.9% to 7.2%, and its estimated monthly branded searches held steady at 5M.
  • Across the 12 months ending September 2026, WeTransfer’s share of searches among file sharing services worldwide moved from 22.8% to 19.5%, and its estimated monthly branded searches moved from 16.6M to 13.6M.

How did search popularity change for file sharing services worldwide in September 2026?

2 changes
  1. In September 2026, OneDrive overtook WeTransfer to rank 2nd among file sharing services worldwide, with 19.5% of the searches.

  2. In September 2026, WeTransfer lost share of searches among file sharing services worldwide, from 20.2% to 19.5%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Dropbox’s and WeTransfer’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Dropbox

1 branded search term

  • dropbox

WeTransfer

1 branded search term

  • wetransfer

How the Brand Demand Index is measured

Other head-to-heads among file sharing services

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