Google Cloud Identity vs OneLogin:Which is more popular?
In September 2026, OneLogin had more branded searches than Google Cloud Identity among single sign-on platforms worldwide. OneLogin had about 135,000 branded searches, while Google Cloud Identity had 3,600. OneLogin made up 13.2% of all single sign-on platform searches we track, and Google Cloud Identity accounted for 0.35%. When we asked ChatGPT and Google AI Overviews about single sign-on platforms, Google Cloud Identity appeared in two of the five answers and OneLogin in one. Google Cloud Identity was mentioned before OneLogin in every answer that named either.
Who do people search for more?
OneLogin, about 38 searches for every 1 for Google Cloud Identity
Who does AI mention more?
Google Cloud Identity, mentioned in 2 of 5 answers, OneLogin in 1
Who does AI recommend more?
Google Cloud Identity, named ahead of OneLogin in 2 of 2 answers
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Top single sign-on platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Google Cloud Identity was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. OneLogin was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Google Cloud Identity was listed before OneLogin in every answer that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Microsoft Entra1st
Okta2nd
JumpCloud3rd
Ping Identity4th- Google Cloud Identity5th
Auth06th
OneLogin7th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Okta5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Microsoft Entra5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
JumpCloud4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Ping Identity3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers- Google Cloud Identity2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
OneLogin1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Auth01 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
See every answer about single sign-on platforms
5 answers
Asked ChatGPT
“Which single sign-on platform should I use?”
Asked ChatGPT
“What are the best single sign-on platforms?”
Asked ChatGPT
“What's the best single sign-on platform for a small IT team?”
Searched Google, AI Overview
“single sign-on platforms”
Searched Google, AI Overview
“sso software”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Google Cloud Identity or OneLogin more popular in search?
This chart shows how often people search Google for Google Cloud Identity and OneLogin by name. Each line represents a brand's share of searches for all seven single sign-on platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for OneLogin, Google Cloud Identity. The figures are in the table below the chart.
View monthly share of searches table
| Month | Okta | OneLogin | Auth0 | Microsoft Entra | JumpCloud | Google Cloud Identity | Ping Identity |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 64.3% | 15.8% | 8.6% | 5.8% | 4.7% | 0.42% | 0.34% |
| Nov 2025 | 67.6% | 13.6% | 9.1% | 5% | 4.1% | 0.36% | 0.29% |
| Dec 2025 | 69.4% | 13.9% | 7.6% | 4.2% | 4.2% | 0.37% | 0.3% |
| Jan 2026 | 66.9% | 13.4% | 9% | 4.9% | 4.9% | 0.44% | 0.36% |
| Feb 2026 | 68.7% | 11.2% | 9.2% | 5.1% | 5.1% | 0.37% | 0.3% |
| Mar 2026 | 71.2% | 11.7% | 7.8% | 4.3% | 4.3% | 0.38% | 0.31% |
| Apr 2026 | 67% | 13.4% | 9% | 4.9% | 4.9% | 0.44% | 0.29% |
| May 2026 | 69.9% | 11.4% | 7.7% | 5.1% | 5.1% | 0.46% | 0.3% |
| Jun 2026 | 69.1% | 11.3% | 7.6% | 5.1% | 6.2% | 0.45% | 0.3% |
| Jul 2026 | 68.3% | 11.2% | 7.5% | 6.1% | 6.1% | 0.45% | 0.29% |
| Aug 2026 | 66.6% | 13.4% | 7.3% | 6% | 6% | 0.44% | 0.36% |
| Sep 2026 | 65.7% | 13.2% | 7.2% | 7.2% | 5.9% | 0.35% | 0.35% |
How has the Google Cloud Identity and OneLogin comparison changed over the last 12 months?
3 findings
- OneLogin was ahead of Google Cloud Identity in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Google Cloud Identity’s share of searches among single sign-on platforms worldwide moved from 0.42% to 0.35%, and its estimated monthly branded searches moved from 4.4K to 3.6K.
- Across the 12 months ending September 2026, OneLogin’s share of searches among single sign-on platforms worldwide moved from 15.8% to 13.2%, and its estimated monthly branded searches moved from 165K to 135K.
How did search popularity change for single sign-on platforms worldwide in September 2026?
2 changes
Estimated monthly branded searches for Google Cloud Identity worldwide fell 18.2% over 12 measured months, from 4.4K to 3.6K in September 2026.

Estimated monthly branded searches for OneLogin worldwide fell 18.2% over 12 measured months, from 165K to 135K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Google Cloud Identity’s and OneLogin’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Google Cloud Identity
1 branded search term
- google cloud identity
OneLogin
1 branded search term
- onelogin
Other head-to-heads among single sign-on platforms

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