Brandwave

Giftcards.com vs PerfectGift:Which is searched more?

In September 2026, Giftcards.com had more branded searches than PerfectGift among gift card platforms worldwide. Giftcards.com had about 22,200 branded searches, while PerfectGift had 12,100. Giftcards.com made up 14.4% of all gift card platform searches we track, and PerfectGift accounted for 7.8%. These are worldwide searches for English-language branded terms.

Share of searches among gift card platforms worldwide in September 2026Is Giftcards.com or PerfectGift more popular in search?
Giftcards.com14.4%22.2K searches
vs
PerfectGift7.8%12.1K searches

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Is Giftcards.com or PerfectGift more popular in search?

Compare the platforms businesses run gift cards on. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Giftcards.com and PerfectGift among gift card platforms worldwide, by month

Share of searches by month for Giftcards.com, PerfectGift. The figures are in the table below the chart.

View monthly share of searches table
MonthCardCashGiftcards.comBlackhawk NetworkTremendousPerfectGiftTangoGiftogramRaiseGiftbitGiftFly
Oct 202538.8%11.6%14.2%5.8%6.3%7.8%7.8%6.3%1.2%0.21%
Nov 202539.5%11.9%11.8%5.1%7.9%6.5%6.5%9.7%1%0.26%
Dec 202536.8%13.6%9.1%3.7%9.1%4%9.1%13.5%0.97%0.2%
Jan 202647.7%11.8%9.6%4.1%6.4%4.3%5.2%9.6%1%0.14%
Feb 202645.1%11%11%5.8%7.4%7.4%6%4.9%1.2%0.16%
Mar 202642.7%10.5%12.8%6.8%7%7%7%4.7%1.4%0.18%
Apr 202642.8%12.8%10.5%7.2%7%7%7%3.8%1.7%0.15%
May 202637.1%16.6%11.1%7.7%9.1%7.4%6.1%3.3%1.5%0.16%
Jun 202638%17%11.4%7.4%9.3%6.2%6.2%2.8%1.5%0.13%
Jul 202642.9%15.7%10.5%7.3%7%7%5.7%2.6%1.1%0.12%
Aug 202639.4%14.5%11.8%8.1%7.9%7.9%6.4%2.3%1.6%0.14%
Sep 202639.1%14.4%11.7%9.2%7.8%7.8%6.4%1.9%1.6%0.14%

How has the Giftcards.com and PerfectGift comparison changed over the last 12 months?

3 findings

How did search popularity change for gift card platforms worldwide in September 2026?

2 changes
  1. Giftcards.com’s share of searches among gift card platforms worldwide has lost ground for 3 months in a row, from 17% to 14.4% in September 2026.

  2. Estimated monthly branded searches for PerfectGift worldwide rose 22.2% over 12 measured months, from 9.9K to 12.1K in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Giftcards.com’s and PerfectGift’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Giftcards.com

2 branded search terms

  • giftcards.com
  • giftcardscom

PerfectGift

1 branded search term

  • perfectgift

How the Brand Demand Index is measured

Other head-to-heads among gift card platforms

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