Giesswein vs Glerups:Which is more popular?
In September 2026, Glerups had more branded searches than Giesswein among slipper brands worldwide. Glerups had about 33,100 branded searches, while Giesswein had 2,900. Glerups made up 3.9% of all slipper brand searches we track, and Giesswein accounted for 0.34%. When we asked ChatGPT and Google AI Overviews about slipper brands, Glerups appeared in one of the five answers and Giesswein in none.
Follow Giesswein vs Glerups and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top slipper brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Glerups was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Giesswein did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
UGG5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Dearfoams4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Haflinger2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
L.L.Bean2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Vionic2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Birkenstock1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Bombas1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Glerups1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Isotoner1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Giesswein0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about slipper brands
5 answers
Asked ChatGPT
“Which slipper brand should I buy?”
Asked ChatGPT
“What are the best slipper brands?”
Asked ChatGPT
“What's the best slipper brand for keeping feet warm in winter?”
Searched Google, AI Overview
“slippers”
Searched Google, AI Overview
“mens slippers”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 25, 2026.
Is Giesswein or Glerups more popular in search?
This chart shows how often people search Google for Giesswein and Glerups by name. Each line represents a brand's share of searches for all 13 slipper brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Glerups, Giesswein. The figures are in the table below the chart.
View monthly share of searches table
| Month | UGG | Birkenstock | Bombas | Glerups | Haflinger | L.L.Bean | Vionic | Dearfoams | Isotoner | Minnetonka | Mahabis | Giesswein | EMU Australia |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 70.4% | 9.5% | 7.7% | 2.9% | 1.6% | 2.3% | 1.6% | 0.85% | 0.85% | 1.3% | 0.46% | 0.38% | 0.25% |
| Nov 2025 | 72.6% | 5.3% | 11.9% | 2% | 1.3% | 2.4% | 1.1% | 0.72% | 0.59% | 1.3% | 0.32% | 0.32% | 0.17% |
| Dec 2025 | 67.9% | 5% | 13.6% | 2.7% | 1.5% | 4.1% | 1.2% | 1% | 0.67% | 1.5% | 0.3% | 0.25% | 0.16% |
| Jan 2026 | 59.8% | 9.8% | 12% | 4.4% | 2.4% | 4.4% | 2% | 1.3% | 1.1% | 1.6% | 0.59% | 0.48% | 0.21% |
| Feb 2026 | 59.4% | 14.5% | 9.8% | 4.4% | 2% | 2.9% | 2% | 1.1% | 1.1% | 1.6% | 0.71% | 0.48% | 0.21% |
| Mar 2026 | 56% | 20.6% | 7.5% | 4.1% | 1.8% | 2.3% | 2.3% | 1% | 1.2% | 1.5% | 0.82% | 0.44% | 0.37% |
| Apr 2026 | 50.1% | 22.4% | 8.2% | 5.5% | 2.5% | 2% | 3% | 1.1% | 1.3% | 1.3% | 1.3% | 0.59% | 0.59% |
| May 2026 | 49% | 26.9% | 6.6% | 4.4% | 2.4% | 1.6% | 2.9% | 1.3% | 1.3% | 1.1% | 1.3% | 0.48% | 0.72% |
| Jun 2026 | 46.6% | 31.3% | 6.3% | 3.4% | 2.3% | 1.5% | 2.8% | 1% | 1.5% | 1.3% | 1% | 0.44% | 0.56% |
| Jul 2026 | 51.6% | 28.3% | 5.7% | 3.1% | 2.1% | 1.4% | 2.5% | 1.1% | 1.4% | 0.92% | 0.92% | 0.34% | 0.5% |
| Aug 2026 | 58.5% | 21.5% | 6.4% | 3.5% | 1.9% | 1.6% | 1.9% | 0.86% | 1.3% | 1% | 0.86% | 0.3% | 0.3% |
| Sep 2026 | 64.9% | 15.9% | 5.8% | 3.9% | 1.7% | 1.7% | 1.7% | 0.96% | 0.96% | 0.96% | 0.64% | 0.34% | 0.28% |
Giesswein sells other things too, so only its searches that name this product count here, like “giesswein slippers”.
How has the Giesswein and Glerups comparison changed over the last 12 months?
3 findings
- Glerups was ahead of Giesswein in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Giesswein’s share of searches among slipper brands worldwide moved from 0.38% to 0.34%, and its estimated monthly branded searches moved from 5.4K to 2.9K.
- Across the 12 months ending September 2026, Glerups’ share of searches among slipper brands worldwide moved from 2.9% to 3.9%, and its estimated monthly branded searches moved from 40.5K to 33.1K.
How did search popularity change for slipper brands worldwide in September 2026?
2 changes

In September 2026, Giesswein rose from 13th to 12th among slipper brands worldwide.

Estimated monthly branded searches for Glerups worldwide fell 18.3% over 12 measured months, from 40.5K to 33.1K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Giesswein’s and Glerups’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among slipper brands

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.