Brandwave

GeoZilla vs Life360:Which is more popular?

In October 2026, Life360 had more branded searches than GeoZilla among family location apps worldwide. Life360 had about 301,000 branded searches, while GeoZilla had 27,100. Life360 made up 23.6% of all family location app searches we track, and GeoZilla accounted for 2.1%. When we asked ChatGPT and Google AI Overviews about family location apps, Life360 appeared in four of the five answers and GeoZilla in none.

Among family location apps worldwide in October 2026

Who do people search for more?

Life360, about 11 searches for every 1 for GeoZilla

Life360 301K searchesGeoZilla 27.1K searches

Who does AI mention more?

Life360, mentioned in 4 of 5 answers, GeoZilla in 0

Life360 in 4 of 5GeoZilla in 0 of 5

Who does AI recommend more?

Life360, the only one of the two named

Life360 first in 4GeoZilla never named

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Top family location apps in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Life360 was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. GeoZilla did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Find My1st
  2. Life3602nd
  3. Google Family Link3rd
  4. Glympse4th
  5. GeoZilla–
  6. Bark–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Find My5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Life3604 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Google Family Link3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Glympse1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • GeoZilla0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Bark0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about family location apps

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is GeoZilla or Life360 more popular in search?

This chart shows how often people search Google for GeoZilla and Life360 by name. Each line represents a brand's share of searches for all six family location apps we track, month by month, from English-language searches worldwide.

GeoZilla and Life360 among family location apps worldwide, by month

Share of searches by month for Life360, GeoZilla. The figures are in the table below the chart.

View monthly share of searches table
MonthFind MyLife360Google Family LinkGeoZillaBarkGlympse
Nov 202548.2%26.4%21.6%1.3%1.9%0.58%
Dec 202545.8%25%25%1.5%1.8%0.82%
Jan 202646%25.2%25.2%1.5%1.5%0.55%
Feb 202651%22.8%22.8%1.4%1.4%0.61%
Mar 202648.5%26.5%21.7%1.6%1.3%0.48%
Apr 202648.5%26.5%21.7%1.6%1.3%0.48%
May 202650.5%27.6%18.4%1.7%1.4%0.49%
Jun 202650.7%27.7%18.5%1.4%1.4%0.41%
Jul 202648.5%26.5%21.7%1.6%1.3%0.39%
Aug 202648.2%26.3%21.6%1.9%1.6%0.39%
Sep 202648.3%26.4%21.6%1.9%1.3%0.39%
Oct 202652.7%23.6%19.3%2.1%1.7%0.52%

How has branded search for GeoZilla and Life360 changed worldwide over the last 12 months?

3 findings
  • Life360 was ahead of GeoZilla in every measured month of the 12 months ending October 2026.
  • Across the 12 months ending October 2026, GeoZilla’s share of searches among family location apps worldwide moved from 1.3% to 2.1%, and its estimated monthly branded searches moved from 18.1K to 27.1K.
  • Across the 12 months ending October 2026, Life360’s share of searches among family location apps worldwide moved from 26.4% to 23.6%, and its estimated monthly branded searches moved from 368K to 301K.

How did search popularity change for family location apps worldwide in October 2026?

2 changes
  1. In October 2026, Life360 lost share of searches among family location apps worldwide, from 26.4% to 23.6%.

  2. GeoZilla’s share of searches among family location apps worldwide has gained ground for 3 months in a row, from 1.6% to 2.1% in October 2026.

How are GeoZilla’s and Life360’s branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using GeoZilla’s and Life360’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

GeoZilla

1 branded search term

  • geozilla

Life360

1 branded search term

  • life360

How the Brand Demand Index is measured

Other head-to-heads among family location apps

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