Brandwave

Frisco vs PetFusion:Which is more popular?

In September 2026, PetFusion had more branded searches than Frisco among cat tree brands worldwide. PetFusion had about 1,900 branded searches, while Frisco had 1,000. PetFusion made up 4.2% of all cat tree brand searches we track, and Frisco accounted for 2.2%. When we asked ChatGPT and Google AI Overviews about cat tree brands, Frisco appeared in all five answers and PetFusion in none.

Among cat tree brands worldwide in September 2026

Who do people search for more?

PetFusion, about 90% more searches than Frisco

PetFusion 1.9K searchesFrisco 1K searches

Who does AI mention more?

Frisco, mentioned in every answer we collected

Frisco in 5 of 5PetFusion in 0 of 5

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Top cat tree brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Frisco appeared in all five answers. PetFusion did not appear in any of the five answers.

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Frisco5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Yaheetech2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Catit0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • PetFusion0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Trixie0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about cat tree brands

5 answers
  • Asked ChatGPT

    “Which cat tree brand should I buy?”

    1. 1Frisco
  • Asked ChatGPT

    “What are the best cat tree brands?”

    1. 1Frisco
    2. 2Yaheetech
  • Asked ChatGPT

    “What's the best cat tree brand for indoor climbing?”

    1. 1Frisco
  • Searched Google, AI Overview

    “best cat tree”

    1. 1Frisco
    2. 2Yaheetech
  • Searched Google, AI Overview

    “cat tree for large cats”

    1. 1Frisco

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Frisco or PetFusion more popular in search?

This chart shows how often people search Google for Frisco and PetFusion by name. Each line represents a brand's share of searches for all five cat tree brands we track, month by month, from English-language searches worldwide.

Frisco and PetFusion among cat tree brands worldwide, by month

Share of searches by month for PetFusion, Frisco. The figures are in the table below the chart.

View monthly share of searches table
MonthCatitYaheetechPetFusionTrixieFrisco
Oct 202540.2%49.1%2.9%3.4%4.3%
Nov 202539.6%48.3%3.4%3.6%5.2%
Dec 202536.5%54.5%3.2%2.6%3.2%
Jan 202644.9%44.9%3.1%3.1%4%
Feb 202640.9%40.9%2.9%3.1%12.2%
Mar 202644.1%44.1%3.2%3.8%4.8%
Apr 202645.7%45.7%3.3%3.2%2.1%
May 202631.3%38.2%2.3%2.7%25.5%
Jun 202631.9%31.9%1.9%2.4%31.9%
Jul 202635.4%35.4%2.5%3.1%23.6%
Aug 202645%45%3.2%4.1%2.6%
Sep 202649.5%40.3%4.2%3.7%2.2%

How has the Frisco and PetFusion comparison changed over the last 12 months?

3 findings
  • The lead changed hands 3 times in the 12 months ending September 2026: PetFusion took it in April 2026, Frisco took it in May 2026, PetFusion took it in August 2026.
  • Across the 12 months ending September 2026, Frisco’s share of searches among cat tree brands worldwide moved from 4.3% to 2.2%, and its estimated monthly branded searches moved from 2.4K to 1K.
  • Across the 12 months ending September 2026, PetFusion’s share of searches among cat tree brands worldwide moved from 2.9% to 4.2%, and its estimated monthly branded searches moved from 1.6K to 1.9K.

How did search popularity change for cat tree brands worldwide in September 2026?

2 changes
  1. In September 2026, PetFusion overtook Trixie to rank 3rd among cat tree brands worldwide, with 4.2% of the searches.

  2. Frisco’s share of searches among cat tree brands worldwide has lost ground for 3 months in a row, from 31.9% to 2.2% in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Frisco’s and PetFusion’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Frisco

1 branded search term

  • frisco cat tree

PetFusion

1 branded search term

  • petfusion

How the Brand Demand Index is measured

Other head-to-heads among cat tree brands

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