Brandwave

Franziskaner vs Löwenbräu:Which is more popular?

In October 2026, Franziskaner had more branded searches than Löwenbräu among German beer brands worldwide. Franziskaner had about 33,100 branded searches, while Löwenbräu had 27,100. Franziskaner made up 4.4% of all German beer brand searches we track, and Löwenbräu accounted for 3.6%. When we asked ChatGPT and Google AI Overviews about German beer brands, Franziskaner appeared in one of the five answers and Löwenbräu in none.

Among German beer brands worldwide in October 2026

Who do people search for more?

Franziskaner, about 22% more searches than Löwenbräu

Franziskaner 33.1K searchesLöwenbräu 27.1K searches

Who does AI mention more?

Franziskaner, mentioned in 1 of 5 answers, Löwenbräu in 0

Franziskaner in 1 of 5Löwenbräu in 0 of 5

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Top German beer brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Franziskaner was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Löwenbräu did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Weihenstephaner1st
  2. Paulaner2nd
  3. Augustiner3rd
  4. Bitburger4th
  5. Krombacher5th
  6. Beck's6th
  7. Erdinger7th
  8. Warsteiner8th
  9. Franziskaner8th
  10. +5 more
  11. Löwenbräu–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Paulaner4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Weihenstephaner4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Augustiner3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Erdinger3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Bitburger3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Krombacher2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Rothaus2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Warsteiner1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Radeberger1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Löwenbräu0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+5 more

See every answer about German beer brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 25, 2026.

Is Franziskaner or Löwenbräu more popular in search?

This chart shows how often people search Google for Franziskaner and Löwenbräu by name. Each line represents a brand's share of searches for all 16 German beer brands we track, month by month, from English-language searches worldwide.

Franziskaner and Löwenbräu among German beer brands worldwide, by month

Share of searches by month for Franziskaner, Löwenbräu. The figures are in the table below the chart.

View monthly share of searches table
MonthPaulanerWarsteinerAugustinerRadebergerErdingerKrombacherSpatenWeihenstephanerHacker-PschorrBitburgerFranziskanerLöwenbräuBeck'sHofbräu MünchenRothaus
Nov 202520.6%9.2%7.6%7.6%6.2%7.6%9.2%5.1%4.1%5.1%5.1%3.4%2.8%2.8%2.3%
Dec 202519.3%8.7%8.7%5.8%7.1%7.1%8.7%5.8%3.9%5.8%4.7%3.9%3.2%3.2%2.6%
Jan 202618.6%10.2%8.4%8.4%6.8%6.8%8.4%5.6%3.7%4.6%4.6%3.7%3.1%3.1%2.5%
Feb 202619.4%10.7%7.1%7.1%7.1%8.7%8.7%4.8%3.9%4.8%4.8%3.2%2.6%2.6%2.6%
Mar 202619.7%10.8%7.2%8.8%5.9%7.2%8.8%4.8%4%4.8%4.8%3.2%2.6%2.6%2.6%
Apr 202618.5%10.1%6.8%8.3%6.8%8.3%8.3%5.5%3.7%5.5%4.5%3%3%3%3%
May 202617.1%11.5%7.7%7.7%6.3%9.4%7.7%5.1%4.2%6.3%4.2%3.4%2.8%2.3%2.8%
Jun 202617.9%9.8%6.6%8%6.6%12%6.6%5.4%3.6%6.6%4.4%2.9%2.9%2.4%2.9%
Jul 202617.7%9.7%8%8%6.5%9.7%6.5%6.5%4.4%5.3%4.4%3.6%2.9%2.4%2.9%
Aug 202617.9%9.8%8%8%6.6%8%8%5.4%4.4%5.4%4.4%3.6%2.9%2.4%3.6%
Sep 202617.1%11.5%9.4%7.7%6.3%6.3%7.7%5.1%6.3%4.2%4.2%4.2%2.8%2.8%2.8%
Oct 202617.9%12%8%8%6.6%6.6%6.6%6.6%5.4%4.4%4.4%3.6%2.9%2.9%2.4%

How has branded search for Franziskaner and Löwenbräu changed worldwide over the last 12 months?

3 findings

How did search popularity change for German beer brands worldwide in October 2026?

1 change
  1. In October 2026, Löwenbräu lost share of searches among German beer brands worldwide, from 4.2% to 3.6%.

How are Franziskaner’s and Löwenbräu’s branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Franziskaner’s and Löwenbräu’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Franziskaner

1 branded search term

  • franziskaner

Löwenbräu

1 branded search term

  • lowenbrau

How the Brand Demand Index is measured

Other head-to-heads among German beer brands

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